Which B2B Lead Generation Strategies Actually Work in 2019?
Email Marketing Strategy
Some statistics show that email marketing still generates massive results, but not as it used to. For instance, an email campaign sent to 1000 potential leads, produces a click ratio around 5% and a response rate under 0.5%. If we compare it with 2009 statistics, when the click ratio was a strong 20% and response rate 12%, we can conclude that email marketing became an obsolete B2B lead generation method. On the bright side, email marketing for some businesses can still work wonders, especially if they are B2C oriented.
SEO & Paid Social Media Advertising Strategies
For the SEO lead generation method, you will require a minimum of one year until you get some organic visits to your site, plus thousands of dollars invested in building links. Speaking of expensive, social media advertising adds even a greater burden on your marketing budget. Social media might be the perfect platform to generate leads for business that are B2C oriented. When it comes to B2B lead generation, LinkedIn is possibly the only network to give you positive results.
B2B Lead Generation Software Strategy
The search console of the platform is easy to use – just enter your preferred keyword, industry, location and sector and the results will show all the companies that match the criteria. Whether looking or offering products or services, tender is the ideal option to reach out to all the users on our platform. Input your requirements and in no time companies will connect and make the first contact of a successful and long-term business partnership.
Finding a world’s best business opportunity is not a simple task, or else everyone would have been running successful companies. Moreover, there is no single best business opportunity that fits all businesses and situations.
Tenders online are popular method for companies to share business tenders nowadays.Business tenders are an efficient way to find new collaboration contracts.
Let’s stay in touch
All our latest business knowledge delivered to your inbox a few times a month