{"id":35530,"date":"2021-02-12T08:16:57","date_gmt":"2021-02-12T08:16:57","guid":{"rendered":"https:\/\/enterpriseleague.com\/blog\/?p=35530"},"modified":"2024-02-21T08:38:22","modified_gmt":"2024-02-21T08:38:22","slug":"lisa-lane","status":"publish","type":"post","link":"https:\/\/enterpriseleague.com\/blog\/lisa-lane\/","title":{"rendered":"Lisa Lane – Women are making strides in entrepreneurship"},"content":{"rendered":"

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Have you had an Aha! moment that lead to a patent and entrepreneurship? For Lisa Lane this happened in her tub (not under an apple tree). She didn\u2019t brush it off as nonsense, trusted her gut, did an extensive research, gave up her part-time job and went all in.<\/span><\/p>\n

Thanks to her innovation, cleaning your dog and shower doesn\u2019t feel like a Tarantino movie anymore. Rinseroo is a rinsing and cleaning tool with a super elastic connector that fits most faucets and showerheads. I don\u2019t know about you, but when I think of how big of an ordeal is to clean and bathe my dog, I want <\/span>Rinseroo<\/span><\/a>! Right here and right now.<\/span><\/p>\n

Let\u2019s meet Lisa Lane, the brain behind this super handy tool.<\/span><\/p>\n

<\/span><\/p>\n

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How did you survive the 2008 recession?<\/h2>\n

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Feeling under-appreciated as an employee, a nonexistent work-life balance, financial struggles, getting out of bad relationships – these are the most common triggers that push women to become entrepreneurs. Tell us about your trigger?<\/h2>\n

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My trigger didn’t really come from any bad experience. It came to me in an Ah-Ha moment. I always had an entrepreneurial thirst but wasn’t actively pursuing anything at the time. I was standing in my tub when the Ah-Ha moment hit. It was then that I knew that I had a mass market idea on my hands. I realized that if my idea was as good as I thought it could be, I could give up my part time job and have a business of my own. That is when I <\/span>decided to research<\/span><\/a> it and pursue it.<\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/enterpriseleague.com\/blog\/wp-content\/uploads\/lisa-lane.jpg” alt=”Lisa Lane quote” title_text=”lisa-lane” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text content_phone=”<\/p>\n

How did you survive the 2008 recession?<\/h2>\n

” content_last_edited=”off|desktop” admin_label=”Heading 2 ” _builder_version=”4.16″ text_font=”||||||||” header_2_font=”|600|||||||” header_2_text_color=”#000000″ header_2_font_size=”21px” header_2_line_height=”1.2em” custom_margin=”30px||10px||false|false” custom_margin_tablet=”” custom_margin_phone=”0px||10px||false|false” custom_margin_last_edited=”on|phone” header_2_text_align_phone=”left” global_colors_info=”{}”]<\/p>\n

How did you come up with your business idea?<\/h2>\n

[\/et_pb_text][et_pb_text admin_label=”Paragraph Text Content” _builder_version=”4.16″ text_font=”||||||||” text_text_color=”#454545″ text_font_size=”16px” text_letter_spacing=”1px” text_line_height=”1.6em” header_font=”||||||||” header_2_font=”Work Sans|700|||||||” header_2_font_size=”25px” header_2_line_height=”1.5em” max_width_tablet=”” max_width_phone=”” max_width_last_edited=”on|tablet” custom_margin=”||||false|false” custom_margin_tablet=”” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” header_2_font_size_tablet=”30px” header_2_font_size_phone=”15px” header_2_font_size_last_edited=”on|desktop” locked=”off” global_colors_info=”{}” header_font_size__hover=”30px” header_font_size__hover_enabled=”30px” header_letter_spacing__hover=”0px” header_letter_spacing__hover_enabled=”0px” header_text_shadow_style__hover=”none” header_text_shadow_style__hover_enabled=”none” header_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” header_2_font_size__hover=”26px” header_2_font_size__hover_enabled=”26px” header_2_letter_spacing__hover=”0px” header_2_letter_spacing__hover_enabled=”0px” header_2_line_height__hover=”1em” header_2_line_height__hover_enabled=”1em” header_2_text_shadow_style__hover=”none” header_2_text_shadow_style__hover_enabled=”none” header_2_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_2_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” header_3_font_size__hover=”22px” header_3_font_size__hover_enabled=”22px” header_3_letter_spacing__hover=”0px” header_3_letter_spacing__hover_enabled=”0px” header_3_line_height__hover=”1em” header_3_line_height__hover_enabled=”1em” header_3_text_shadow_style__hover=”none” header_3_text_shadow_style__hover_enabled=”none” header_3_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_3_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” header_4_font_size__hover=”18px” header_4_font_size__hover_enabled=”18px” header_4_letter_spacing__hover=”0px” header_4_letter_spacing__hover_enabled=”0px” header_4_line_height__hover=”1em” header_4_line_height__hover_enabled=”1em” header_4_text_shadow_style__hover=”none” header_4_text_shadow_style__hover_enabled=”none” header_4_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_4_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” header_5_font_size__hover=”16px” header_5_font_size__hover_enabled=”16px” header_5_letter_spacing__hover=”0px” header_5_letter_spacing__hover_enabled=”0px” header_5_line_height__hover=”1em” header_5_line_height__hover_enabled=”1em” header_5_text_shadow_style__hover=”none” header_5_text_shadow_style__hover_enabled=”none” header_5_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_5_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” header_6_font_size__hover=”14px” header_6_font_size__hover_enabled=”14px” header_6_letter_spacing__hover=”0px” header_6_letter_spacing__hover_enabled=”0px” header_6_line_height__hover=”1em” header_6_line_height__hover_enabled=”1em” header_6_text_shadow_style__hover=”none” header_6_text_shadow_style__hover_enabled=”none” header_6_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_6_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” text_letter_spacing__hover=”0px” text_letter_spacing__hover_enabled=”0px” text_text_shadow_style__hover=”none” text_text_shadow_style__hover_enabled=”none” text_text_shadow_color__hover=”rgba(0,0,0,0.4)” text_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)”]<\/p>\n

I was filling a bucket over and over to bathe the dogs and clean the showers. It was messy and time consuming. I thought, \u201cThere\u2019s got to be a better way!\u201d That was my aha moment\u2026 right there in the tub. The Rinseroo was born when I decided that it was time to \u201ckick the bucket\u201d.<\/span><\/p>\n

[\/et_pb_text][et_pb_text content_phone=”<\/p>\n

How did you survive the 2008 recession?<\/h2>\n

” content_last_edited=”off|desktop” admin_label=”Heading 2 ” _builder_version=”4.16″ text_font=”||||||||” header_2_font=”|600|||||||” header_2_text_color=”#000000″ header_2_font_size=”21px” header_2_line_height=”1.2em” custom_margin=”30px||10px||false|false” custom_margin_tablet=”” custom_margin_phone=”0px||10px||false|false” custom_margin_last_edited=”on|phone” header_2_text_align_phone=”left” global_colors_info=”{}”]<\/p>\n

Have you had support from someone, even if just encouragement? Who was that and how did it help you?<\/h2>\n

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Definitely! It was one of my lifelong college best friends, Carolyn Favorito, Esq. We met our freshman year while attending the University of Delaware. Lucky for me, she also happens to be my patent attorney!<\/span><\/p>\n

When others told me that they didn\u2019t think that I could get a patent, she told me that I could and encouraged me to pursue it. I hired her and she fought for my patent as if it were her own. If it wasn\u2019t for her, I may have given up. She was my biggest cheerleader and motivator. <\/span><\/p>\n

[\/et_pb_text][et_pb_text content_phone=”<\/p>\n

How did you survive the 2008 recession?<\/h2>\n

” content_last_edited=”off|desktop” admin_label=”Heading 2 ” _builder_version=”4.16″ text_font=”||||||||” header_2_font=”|600|||||||” header_2_text_color=”#000000″ header_2_font_size=”21px” header_2_line_height=”1.2em” custom_margin=”30px||10px||false|false” custom_margin_tablet=”” custom_margin_phone=”0px||10px||false|false” custom_margin_last_edited=”on|phone” header_2_text_align_phone=”left” global_colors_info=”{}”]<\/p>\n

Female entrepreneurs are often underestimated and overlooked. Have you ever felt at a disadvantage?<\/h2>\n

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Honestly, no. Thankfully, I feel that we <\/span>women are really making headway in the field of entrepreneurship<\/span><\/a>, especially when it comes to inventing. We are often the ones who come up with the solutions to everyday problems and I think that many buyers and consumers understand that. Shows such as Shark Tank have featured many successful women inventors and entrepreneurs and I think that the public has taken notice and we have rightfully earned their respect.<\/span><\/p>\n

[\/et_pb_text][et_pb_text content_phone=”<\/p>\n

How did you survive the 2008 recession?<\/h2>\n

” content_last_edited=”off|desktop” admin_label=”Heading 2 ” _builder_version=”4.16″ text_font=”||||||||” header_2_font=”|600|||||||” header_2_text_color=”#000000″ header_2_font_size=”21px” header_2_line_height=”1.2em” custom_margin=”30px||10px||false|false” custom_margin_tablet=”” custom_margin_phone=”0px||10px||false|false” custom_margin_last_edited=”on|phone” header_2_text_align_phone=”left” global_colors_info=”{}”]<\/p>\n

Some say it\u2019s hard work, others say it\u2019s talent and resourcefulness that play a crucial role for success in entrepreneurship? Which traits have been detrimental <\/b> for your success so far? And why?<\/h2>\n

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Thankfully, I don’t think that I have too many detrimental traits. There is a part of me that would like to just take a long vacation and stay away for awhile but I think that I will wait until the time is right to act on that impulse<\/span><\/p>\n

[\/et_pb_text][et_pb_text content_phone=”<\/p>\n

How did you survive the 2008 recession?<\/h2>\n

” content_last_edited=”off|desktop” admin_label=”Heading 2 ” _builder_version=”4.16″ text_font=”||||||||” header_2_font=”|600|||||||” header_2_text_color=”#000000″ header_2_font_size=”21px” header_2_line_height=”1.2em” custom_margin=”30px||10px||false|false” custom_margin_tablet=”” custom_margin_phone=”0px||10px||false|false” custom_margin_last_edited=”on|phone” header_2_text_align_phone=”left” global_colors_info=”{}”]<\/p>\n

What excites you the most about being an entrepreneur?<\/h2>\n

[\/et_pb_text][et_pb_text admin_label=”Paragraph Text Content” _builder_version=”4.16″ text_font=”||||||||” text_text_color=”#454545″ text_font_size=”16px” text_letter_spacing=”1px” text_line_height=”1.6em” header_font=”||||||||” header_2_font=”Work Sans|700|||||||” header_2_font_size=”25px” header_2_line_height=”1.5em” max_width_tablet=”” max_width_phone=”” max_width_last_edited=”on|tablet” custom_margin=”||||false|false” custom_margin_tablet=”” custom_margin_phone=”” custom_margin_last_edited=”on|desktop” header_2_font_size_tablet=”30px” header_2_font_size_phone=”15px” header_2_font_size_last_edited=”on|desktop” locked=”off” global_colors_info=”{}” header_font_size__hover=”30px” header_font_size__hover_enabled=”30px” header_letter_spacing__hover=”0px” header_letter_spacing__hover_enabled=”0px” header_text_shadow_style__hover=”none” header_text_shadow_style__hover_enabled=”none” header_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” header_2_font_size__hover=”26px” header_2_font_size__hover_enabled=”26px” header_2_letter_spacing__hover=”0px” header_2_letter_spacing__hover_enabled=”0px” header_2_line_height__hover=”1em” header_2_line_height__hover_enabled=”1em” header_2_text_shadow_style__hover=”none” header_2_text_shadow_style__hover_enabled=”none” header_2_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_2_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” header_3_font_size__hover=”22px” header_3_font_size__hover_enabled=”22px” header_3_letter_spacing__hover=”0px” header_3_letter_spacing__hover_enabled=”0px” header_3_line_height__hover=”1em” header_3_line_height__hover_enabled=”1em” header_3_text_shadow_style__hover=”none” header_3_text_shadow_style__hover_enabled=”none” header_3_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_3_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” header_4_font_size__hover=”18px” header_4_font_size__hover_enabled=”18px” header_4_letter_spacing__hover=”0px” header_4_letter_spacing__hover_enabled=”0px” header_4_line_height__hover=”1em” header_4_line_height__hover_enabled=”1em” header_4_text_shadow_style__hover=”none” header_4_text_shadow_style__hover_enabled=”none” header_4_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_4_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” header_5_font_size__hover=”16px” header_5_font_size__hover_enabled=”16px” header_5_letter_spacing__hover=”0px” header_5_letter_spacing__hover_enabled=”0px” header_5_line_height__hover=”1em” header_5_line_height__hover_enabled=”1em” header_5_text_shadow_style__hover=”none” header_5_text_shadow_style__hover_enabled=”none” header_5_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_5_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” header_6_font_size__hover=”14px” header_6_font_size__hover_enabled=”14px” header_6_letter_spacing__hover=”0px” header_6_letter_spacing__hover_enabled=”0px” header_6_line_height__hover=”1em” header_6_line_height__hover_enabled=”1em” header_6_text_shadow_style__hover=”none” header_6_text_shadow_style__hover_enabled=”none” header_6_text_shadow_color__hover=”rgba(0,0,0,0.4)” header_6_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)” text_letter_spacing__hover=”0px” text_letter_spacing__hover_enabled=”0px” text_text_shadow_style__hover=”none” text_text_shadow_style__hover_enabled=”none” text_text_shadow_color__hover=”rgba(0,0,0,0.4)” text_text_shadow_color__hover_enabled=”rgba(0,0,0,0.4)”]<\/p>\n

I love working on my dream and working for myself. When your own reputation and success is on the line, it’s amazing how far you can push yourself and how innately motivated you can become. Being motivated and having a purpose and a goal can really make a person feel good and that is what I love about what I am doing.<\/span><\/p>\n

[\/et_pb_text][et_pb_text content_phone=”<\/p>\n

How did you survive the 2008 recession?<\/h2>\n

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Share with us some of the worst business advice you\u2019ve ever received?<\/h2>\n

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I got a lot of great advice from others who had been in my shoes at one point. I found that most inventors are proud of their accomplishments and are very willing to share their insight without charging for it.<\/span><\/p>\n

My engineer was also very helpful. He had years of experience and his advice really helped with my trajectory.<\/span><\/p>\n

Sadly, there are also a lot of so-called \u201cinvention help\u201d companies out there who like to prey on inventors. They will drain your pocketbook quickly if you let them. If you really dig, you will find that their motives are mostly their own. They have often done very little to help make dreams become realities. Thankfully I was made aware of their bad business practices ahead of time and knew to steer away and am happy that I didn’t take their bait.<\/span><\/p>\n

[\/et_pb_text][et_pb_text content_phone=”<\/p>\n

How did you survive the 2008 recession?<\/h2>\n

” content_last_edited=”off|desktop” admin_label=”Heading 2 ” _builder_version=”4.16″ text_font=”||||||||” header_2_font=”|600|||||||” header_2_text_color=”#000000″ header_2_font_size=”21px” header_2_line_height=”1.2em” custom_margin=”30px||10px||false|false” custom_margin_tablet=”” custom_margin_phone=”0px||10px||false|false” custom_margin_last_edited=”on|phone” header_2_text_align_phone=”left” global_colors_info=”{}”]<\/p>\n

You\u2019ve got a high stake investment opportunity. Pitch your business in 150 words.<\/h2>\n

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We are the makers of the Rinseroo brand. We started with an idea that we knew could help millions make shower cleaning and dog bathing fast and easy. Since launching, we have become a top seller online and are now scaling into brick and mortar stores nationwide and internationally. We are also creating line extensions in the bath space and are growing this into something big!<\/span><\/p>\n

[\/et_pb_text][et_pb_image src=”https:\/\/enterpriseleague.com\/blog\/wp-content\/uploads\/join-el.png” alt=”Join Enterprise League” title_text=”join-el” url=”https:\/\/enterpriseleague.com\/registration” _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text content_phone=”<\/p>\n

How did you survive the 2008 recession?<\/h2>\n

” content_last_edited=”off|desktop” admin_label=”Heading 2 ” _builder_version=”4.16″ text_font=”||||||||” header_2_font=”|600|||||||” header_2_text_color=”#000000″ header_2_font_size=”21px” header_2_line_height=”1.2em” custom_margin=”30px||10px||false|false” custom_margin_tablet=”” custom_margin_phone=”0px||10px||false|false” custom_margin_last_edited=”on|phone” header_2_text_align_phone=”left” global_colors_info=”{}”]<\/p>\n

What\u2019s the best piece of advice you\u2019d give to inspire aspiring entrepreneurs?<\/h2>\n

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I would always encourage an aspiring entrepreneur to pursue whatever it is that makes them happy but don’t jump in and do something without doing your homework first. If you do your homework and find that your idea isn’t what you dreamed it might be, be prepared to accept that and walk away. Not every idea is worth pursuing but every idea is worth investigating.<\/span><\/p>\n

[\/et_pb_text][et_pb_text content_phone=”<\/p>\n

How did you survive the 2008 recession?<\/h2>\n

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What are your goals for the upcoming year?<\/h2>\n

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My main goal is to continue to <\/span>provide excellent customer service<\/span><\/a> to our customers and grow the Rinseroo brand. Consumer feedback is key to our success and growth. I can make things better based on their suggestions, gain new customers when they refer friends and sell again to them when that great new line extension comes along. Never underestimate the power of your customers.<\/p>\n

Connect and partner up with <\/i><\/b>Lane Innovations on Enterprise League<\/i><\/b><\/a>
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