Liv-ex

Liv-ex is the global exchange for fine wine, providing market data, trading, and logistics solutions to over 550 wine professionals across 42 countries. Founded in 2000 and headquartered in London, Liv-ex operates as a neutral, technology-driven marketplace where merchants, traders, investment businesses, ecommerce sites, and private collectors access real-time pricing, transaction history spanning 25 years, and live buy-sell capabilities 24/7. Unlike traditional brokers or retailers, Liv-ex maintains strict independence—it does not hold stock, does not trade wine itself, and prohibits advertising on the platform—ensuring unbiased market intelligence and transparent price discovery.

The exchange facilitates seamless transactions by handling authentication, paperwork, payments, and logistics, moving wine from seller to buyer globally. Liv-ex's core offerings include Market Intelligence (competitive insights and trend analysis to reduce risk), Automation (streamlined price discovery, product data management, and compliance workflows), Logistics (centralised handling of wine movement and documentation), and LWIN (a standardised identification system for the drinks trade). With £100m+ in live bids and offers at any time, Liv-ex represents the world's largest and most liquid secondary market for fine wine, trusted by established merchants and emerging businesses alike for data-driven decision-making and frictionless trading.