Ripe Thinking Limited

Ripe is a trailblazing fintech offering a fresh approach to insurance. Our ethos is to make insurance easy-to-buy, simple-to-understand, jargon-free and excellent value. We have over 350,000 customers across a growing portfolio of over 20 products, ranging from small business policies to cover for caravans and motorhome owners, golfers, cyclists and sportspeople. Unlike other insurers, we don’t believe in pre-packaged bundles. Using our proprietary technology, we have created a smoother digital experience for small businesses and consumers to purchase hyper-targeted insurance products. Our tech-led approach enables customers to buy a policy online in a few minutes, with just a few clicks. At the end of 2021, we secured investment from private investment firm, Aquiline Capital Partners, and in 2022, we embarked on our next phase of growth and acquired specialist boat insurer, Craftinsure. This was an important step in our M&A journey and we anticipate many more future acquisitions in the specialist leisure and small business markets. Our focus on innovation, customer-centricity, and talent acquisition has fuelled our growth and we were recently delighted to have been named as one of The Sunday Times Best Places to Work in 2024. We’ll continue investing in our proprietary technology to further expand our current product portfolio and deliver double-digit growth each year. With a strong new product pipeline, we have an ambitious goal to serve more than one million customers and are well on the way to achieving this.