Sub-Structure

Sub-Structure is a scheduling and execution control platform designed specifically for trade companies – subcontractors, specialty trades, and field-driven teams – operating across industries like HVAC, electrical, plumbing, and roofing. Based in Salt Lake City, Utah, we empower businesses to eliminate scheduling chaos and improve crew efficiency. Our platform streamlines operations by ensuring crews only see work that is truly ready, preventing wasted time and maximizing profitability. Built on the principles of Theory of Constraints, pioneered by Will Marsh, the founder and former Director of Operations at Beehive Plumbing (who scaled the company from $4M to $40M in just three years), Sub-Structure provides a clear, unified view of job status, eliminating the ‘Is that job ready?’ question and fostering seamless collaboration between sales, operations, and field teams. With a simple 5-minute setup and no contracts or credit card requirements, Sub-Structure offers a hassle-free solution for trade businesses of all sizes – from $4M to $40M and beyond.