The Thread Team

We’re a team of seasoned Agency and Brand marketers who believe that unlocking modern data and digital technologies and realising the potential in customer-centric businesses doesn’t need to be so difficult. We’re great fans of technology, data, AI and common sense. We think hard and fast and then get things done. And rumour has it that we’re refreshing and exciting to work with. We are Carolyn Bondi - Data Strategist; Richard Calvert - CX Evangelist with support from our Chair Caroline Worboys - business builder and expert in Customer Intelligence What do we do? We see a gap between the modern Marketer’s need to respond and tell compelling stories to people in the moment and the inflexible processes, tools, assets, inventory and ideas available to many. Our network of generalists and specialists together give our Clients access to a wide and varied modern skills base all of whom share a passion for connecting with real people in their daily lives. Our teams are formed to suit our client needs. The skills we have on the bench don’t dictate the solution. We do. Together.