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Overview
Men’s Editorial Reimagined for the Metaverse
Description
About
trooVRS is an immersive media platform that gives male audiences the tools, practical knowledge, and self-care content to positively impact their quality of life.
One platform, many experiences
A seamless cloud-based VR platform, trooVRS allows users to discover content participate in events & experiences, shop, and connect with like-minded communities in high-fidelity virtual environments.
What drives us
We are committed to improving the well-being of 2B+ underserved men by mainstream media, outdated Web2 men's editorial platform, fragmentation, and lack of quality VR content.
Connecting Brands to Communities with Meaningfulness
In trooVRS, brands have the opportunity to reach Web3 communities of influence by telling solutions-driven brand stories across digital asset integration, video and audio-based practical storytelling, eCommerce, and virtual events/experiences.
The Project
trooVRS was founded by Adrian Whant (former executive at NBCUniversal and various digital startups) and Lisa Cavalli a two-time founder/exit, HipLatina, and BELatina.
The idea for TrooVRS was born out of our passion for Web3 technologies, filling a void in the marketplace and creating solution-driven storytelling that provides readers practical knowledge, elevates audiences' and creators' voices, and, most importantly, content that positively impacts people's lives.
Founded 2022
2-10
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