Verb Company

Else Public Relations is a Fort Lauderdale-based public relations firm specializing in strategic communications for the rapidly evolving artificial intelligence industry. Founded by Victor Aimi, APR, a seasoned public relations professional with over 21 years of experience at Microsoft, Else focuses on helping AI companies navigate the complex media landscape and amplify their brand stories. We connect AI companies with journalists and media outlets, crafting compelling narratives about their innovations and impact. Our approach, rooted in a ‘newsroom-as-a-service’ model, ensures that AI companies receive targeted media coverage, driving brand awareness and fostering industry recognition. With a background in software marketing and a passion for technology, Else delivers results-driven PR strategies that resonate with key audiences, including investors, developers, and the general public. We leverage our deep industry knowledge and extensive media network to secure impactful coverage for our clients, solidifying their position as leaders in the AI revolution.