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Visit Orlando

Orlando, United States (US) · Tourism and Travel

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Data quality

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Last verified

May 2026

Visit Orlando is the Official Tourism Association for America’s Most Visited Destination, operating as a not-for-profit trade association based in Orlando, Florida.We represent over 1,600 member companies across Central Florida’s diverse tourism landscape, including theme parks, hotels, restaurants, and attractions.Visit Orlando’s mission is to brand, market, and sell the Orlando destination globally, driving economic growth and enhancing the quality of life for Orange County residents.

Overview

Visit Orlando is the Official Tourism Association for America’s Most Visited Destination, operating as a not-for-profit trade association based in Orlando, Florida.

We represent over 1,600 member companies across Central Florida’s diverse tourism landscape, including theme parks, hotels, restaurants, and attractions.

Visit Orlando’s mission is to brand, market, and sell the Orlando destination globally, driving economic growth and enhancing the quality of life for Orange County residents. We achieve this through strategic marketing campaigns, member support, and a commitment to showcasing Orlando’s unique offerings.

Established in 1984, Visit Orlando has grown to become one of America’s top destination marketing organizations, recognized for its innovative approach and significant impact on the region’s economy – tourism saves each household in Orange County $10,200 annually.

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Contact Details

info@visitorlando.org

Orlando, United States (US), 6649 Westwood Blvd

Founded

1984

Company Type

Nonprofit

Employees

150-200

Keywords

#tourism

#marketing

#meetings and events

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