YOptima

YOptima is a data-driven marketing partner to marketers and agencies worldwide. We address the CMO's non-linear brand and organic growth objectives via programmatic media, consulting and tech intervention. YOptima's programmatic media stack helps brands expand their targeted reach efficiently, and deliver growth by optimizing the marketing funnel for brand lift, search lift and incrementality. Our proprietary tech includes DeepVu, a Data>Insights engine that accelerates performance optimization across the funnel, and Nyo, a deep domain expert bot that automates marketing operations at scale enabling micro-cohort level measurement and attribution. Our consulting and tech business unit offers services such as media audit, audience insights, customer analytics and segmentation, growth consulting, media mix modeling, and big data analytics and dashboarding. Ranked by Deloitte amongst top 25 Fastest Growing Tech Companies in India in 2022, YOptima is a Red Herring Global 100 winner. YOptima is a Google Premier Partner, a Google International Growth Partner and a Google certified Adtech Provider.