We want to be on your team! With over a decade of public relations experience in the outdoor, fitness, wellness, and mountain lifestyle industries, our enthusiastic crew of experts brings a wealth of knowledge and a who’s who list of contacts to the table. Let us help you elevate your brand. Whether you’re looking to drive sales, increase referral traffic and backlinks, or garner third-party validation, we’re pros at helping brands increase their digital footprint. Data-Driven Results. We look beyond vanity metrics and provide coverage drill-downs every month. By collecting ten individual data points on each piece of coverage, we generate our proprietary Darby Value. These values are then graphed to determine the specific impact of each piece of coverage.