Furniture startups are taking advantage of changes in technology, manufacturing, and consumer preferences to challenge established players. Many furniture startups are utilizing technology and direct-to-consumer business models to provide high-quality furniture at accessible price.
Top furniture startups
Complete list of the most furniture startups that are worth knowing:
Homary
Founded in 2012, Homary is an ecommerce furniture store that sells trendy and contemporary furniture online. They carry a variety of pieces from sofas and beds to patio sets and office desks. Shoppers can browse Homary’s site to find furniture in styles like mid-century modern, industrial, and Scandinavian minimalism. They offer quick ship items ready to dispatch in one week along with custom pieces you can tailor to your space.
Homary aims to make furnishing homes and workspaces easier with online access and affordable pricing. They maintain their own warehouses and production partners to control quality and costs. This allows them to ship signature designs like tufted couches and marble coffee tables directly to your home.
Wakefit
Founded in 2016, Wakefit sells compressed foam and spring mattresses shipped in boxes conveniently to doorsteps while passing on overhead cost savings to shoppers. Additional furnishings cater to compact urban living spaces.
By simplifying logistics and Experience, Wakefit unlocks a refreshed approach to Time furniture shopping aligning with mobile-first lifestyles. Their model favors quality construction and comfort over retail markups.
Pabio
Founded in 2020, Pabio allows customers to browse furniture collections or get matched with a designer who provides layout visualizations using a 3D tool reflecting personal styles. The chosen furnishings are then set up.
By centralizing rental logistics and design guidance, Pabio streamlines access to styled home revamps without upfront investment. Their managed model caters to temporary housing and evolving trends.
Wooden Street
Founded in 2015, Wooden Street allows shoppers to personalize finishes, upholstery and dimensions for staple wood furniture tailored to their needs and tastes. Their mixed inventory model passes on savings.
By localizing production and optimizing logistics, Wooden Street provides personalization and quality without retail premiums. Customers can match furniture to their envisioned spaces.
Burrow
Founded in 2014 focusing first on modular sofas, Burrow has since expanded into sofa styles like sleepers and sectionals along with coffee tables, rugs, lamps and more – designed for easy assembly, rearrangement, and transit in pursuit of approachable, heirloom-quality craft.
By pioneering furniture built for the ease and versatility contemporary homes demand, Burrow empowers personalized living solutions made to not only fit spaces but also changing needs and dreams as well.
Sixpenny
Founded in 2020, Sixpenny focused on designing long-lasting sofas and chairs made from kiln-dried hardwoods, eight-way hand tied spring coils, and fine upholstery details typically found at much higher cost retail. Their direct model passes substantial savings to the customer.
By rethinking furniture production and sales around a digitally integrated supply chain, Sixpenny delivers substantial value purchasing premium furnishings crafted to elevate living spaces for years without inflated markups.
Modsy
Founded in 2015, Modsy allows customers to share room dimensions, photos, and style preferences to receive realistic 3D concept visualizations from professional designers reflecting desired layouts, colors, and products tailored to their needs. Customers can browse and purchase recommended items seamlessly.
By virtually staging customized interiors, Modsy empowers home revamps and evolutions through the approachable guidance of designers merged with attainable next steps – furnishing visions indivisible into reality.
Allform
Founded in 2019, Allform streamlines receiving well-constructed customizable seating through combining quality materials and components with a hassle-free purchasing experience skipping retail markups.
By centralizing design flexibility, ethical overseas manufacturing and frictionless delivery direct from source, Allform sustainably delivers joyfully simple, design-driven seating celebrating personal choice without inflated budgets. Their model pioneers a responsible purchasing paradigm valuing accessible artistry and conscientious production.
Fernish
Founded in 2017, Fernish the furniture rental service curates pieces from leading contemporary designers suited for trends and spaces sure to evolve, now available to enjoy by the month rather than lifetime as tastes change.
By reinventing consumption around enjoyment over ownership, Fernish empowers dwelling in the moment.
Outer
Founded in 2019, Outer creates comfortable, durable outdoor sofas, sectionals, chairs, tables, and fire pits from recycled plastic, aluminum, and other eco-friendly materials. Their direct purchasing model passes significant cost savings to customers.
Designed for full outdoor immersion, Outer’s weatherproof furniture enables consumers to upgrade backyards, patios, and pools affordably with both style and conscience. Pieces resist moisture, UV rays, stains, and bugs.
MadeiraMadeira
Founded in 2009, MadeiraMadeira partners with over 3,000 brands to offer 24-hour delivery of everything from popular global brands to niche designers suited for contemporary Brazillian households and budgets.
By aggregating unparalleled selection on a unified platform, MadeiraMadeira established itself as a leader in Latin American e-commerce by tapping into underserved consumer demand for instant access to domestic and imported products.
Tylko
Founded in 2015, Tylko offers modular bookshelves, cabinets, and storage made of responsibly sourced wood. Shoppers can easily design pieces to fit their space and style using an intuitive online visual configurator. This simplifies getting organized.
Tylko uses advanced manufacturing techniques like laser cutting which enable mass customizing furniture affordably to exact room dimensions. Assembly takes minutes without tools using click-in joinery.
Homelike
Founded in 2014, Homelike forged partnerships with professional hosts to ensure quality of over 50,000 units listed on their site spanning major metro areas worldwide while addressing extended stay business, project and relocation accommodation requirements.
By tailoring to business traveler priorities around space, privacy, household amenities and Wifi over tourism, Homelike shaped an underserved market now valued at over $18 billion annually. Their responsive global inventory and guest support continues raising industry standards.
Hannun
Founded in 2018, Hannun offers handcrafted wood tables, shelves, benches, and more for every room in artisanal styles. Shoppers can choose standard or custom-sized statement pieces to reflect their personality.
Hannun ethically sources reclaimed wood from over 300-years old buildings in Europe to build furniture imbued with heritage, flaws, and stories. This creates wares infused with nostalgia, celebrating both craft and history.
Dekoruma
Launched in 2019, Dekoruma empowers personalized living space transformations through video consultations with expert designers, mood boards showing style recommendations and integrated shopping of statement decor and furniture pieces brought together seamlessly.
By bridging online design expertise with practical, budget-conscious home solutions, Dekoruma makes interior design guidance more reachable. Their expertly-curated products and project tools make it simpler to actualize beautiful, affordable rooms reflective of personal tastes.
RentoMojo
Launched in 2014, RentoMojo forged partnerships to offer monthly rentals on diverse products selected based on convenience, compactness and technological relevance for budget-conscious city dwellers hesitant towards committing to permanent ownership.
By catering specifically to transient apartment and space dwellers of metro regions, RentoMojo taps into the shifting mindset of valuing subscription access over possessions within a demographic embracing impermanence in their flexible pursuit of professional growth.
Bonito
Founded in 1998 on founding principles celebrating the distinct character found within aged and evocative furnishings, Bonito infuses interiors with cherished heritage craft revitalized utilizing seasonings of practical restoration allowing legacy constructions to weather daily living pairing significance with livability.
By redefining heirlooms as artistic mediums prime for reawakening dormant potentials that distinguish dwellings, Bonito pioneers an emotive design approach valuing weathered relics and antiquities as vessels encapsulating the spirit of eras passed ready to retell their tales through reimagined purpose.
Kaiyo
Initially founded in 2017 refurbishing used hotel furniture, Kaiyo now partners with retailers to source, revive and relist legacy household pieces and accent furnishing suited for contemporary households seeking chic, sustainable decoration options.
By specializing in the reform and reuse of furnishings, Kaiyo promotes mindful purchasing powering circular production methods valuing restoration and preservation efforts as crucial avenues towards offsetting textile waste from the 12 million annual furniture discards.
Hoek Home
Founded in 2017, Hoek Home aims to elevate space-enhancing furniture to support how people live. Their offerings integrate smart, artisanal details. Hoek Home serves urban dwellers looking to maximize functionality and capture space savings. Customers appreciate the convertibility and storage-friendly integration suited to adapting their needs in smaller spaces. This also expands layout possibilities creatively.
Since launching, Hoek Home has expanded offerings within its patented line allowing innovative configuration of essential furniture pieces. The company continues rethinking urban furniture through its union of flexibility, utility and craft.
Autonomous
Founded in 2017 Autonomous help teams thrive through purposeful office tools merging the digital and physical realms. Their offerings blend work-enhancing SaaS with ergonomic furnishings and space planning.
Autonomous serves diverse enterprises adopting flexible workplace strategies. Customers implement their integrated workplace management platform and furnishings to support their hybrid teams with seamless data-driven organization and video meeting capabilities facilitating collaboration. This aims to enhance productivity, innovation and connectivity.
Kubi
Founded in 2020 Kubi focuses on original fabrics, form and adornment across furnishings categories spanning seating to tables, lighting and decor.
Since launching, Kubi has expanded its collections across soft furnishings as well as collaborations with artists and interior designers. The company continues rethinking living and workspace energy through applied craft and texture built to last.
Conclusion
By appealing to modern consumer preferences with their technology integration, customization options, and direct access business models, these agile startups have found ways to differentiate themselves in a competitive landscape.
While the future cannot be predicted, the current trajectory of these innovative furniture startups points to a shifting market dictated less by the names of incumbents from the past.
Discover more creative startups that might interest you:
- Innovative waste management startups with sustainable waste solutions.
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- Successful NFT gaming startups revolutionizing play-to-earn experiences.
- Top banking startups modernizing financial services.
- The best water management startups with smarter and sustainable water solutions.
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