What really keeps investors up at night are sleep tech startups which are absolutely crushing it right now, turning our basic bedroom gear into something straight out of a sci-fi movie. After all, we’re talking about a market that’s set to hit a whopping USD 86.25 billion by 2030, growing about 14% every year.
Take a look at health and wellness startups for example, they’re also making significant strides in the market. Whether is AI-powered pillows that stop you from snoring or smart mattresses that know exactly when you’re tossing and turning, sleep tech startups are starting to play a major role when it comes to reshaping our entire approach to wellness and preventive healthcare.
What are sleep tech startups?
So, what actually are sleep tech startups? Think of them like tech companies, but instead of making social media apps or video games, they focus on solving sleep problems by using technologies to address various aspects of sleep, from tracking and analysis to environmental optimization and therapeutic interventions.
Top sleep tech startups
Complete list of the most sleep tech startups that are worth knowing:
Muse
Founded in 2020, Muse is a company that sells brain-training headbands and subscriptions to improve your mental fitness. Their product is also named Muse. The Muse headband is a wearable device that uses EEG sensors to detect and measure brain activity. It connects to a smartphone app that guides you through focused breathing and meditation exercises.
As you meditate, Muse provides real-time feedback about your brain state. The goal is to stay calm and focused. Over time, brain training makes it easier to manage stress, improve concentration, and even sleep better.
Biotricity
Founded in 2012, Biotricity is a health technology company that makes remote patient monitoring devices to prevent and manage chronic illnesses. Their main product is a wearable ECG heart monitor called Mobile Cardiac Telemetry (MCT).
The MCT monitoring solution continuously tracks a patient’s cardiac activity in their natural environment. Doctors can receive data remotely to assess things like irregular heartbeats that pose stroke risks if not detected. The device downloads important diagnostic-quality information for early intervention and treatment adjustment.
Sunrise
Founded in 2015, Sunrise has created a smart device and app to help people improve their sleep health. Their chin-worn sleep tracker records data on oxygen levels, breathing disturbances, snoring, and head position throughout the night.
The accompanying Sunrise app turns this sleep data into insights you can understand. It uses the recordings to detect conditions like sleep apnea and restless leg syndrome. Over time, the app builds a baseline customized to your sleep patterns. Personalized feedback highlights changes to watch and suggests actions like adjusting bedtime routine or diet.
Dreem
Founded in 2015, Dreem is a company offering products for sleep health tracking. Their main product is the Dreem 2 headband which monitors brain activity during sleep to assess and improve sleep quality. The Dreem 2 contains sensors called EEG that touch the forehead and measure electrical signals from the brain. This allows the device to detect sleep stages throughout the night including light, deep and REM sleep plus periods awake.
The accompanying Dreem app receives the sleep data each morning. It translates brain wave patterns into a sleep score from 0 to 100. Users get science-based tips customized to their sleep issues like insomnia or schedule imbalance. Over time, the app’s AI finds correlations between lifestyle and quality sleep.
NovaSom
Founded in 1992, NovaSom provides home sleep testing for a condition called obstructive sleep apnea (OSA). Their main product is called AccuSom – an FDA-cleared test kit patients can use comfortably at home to screen for OSA.
The AccuSom test monitors breathing, oxygen levels, and snoring patterns overnight using small wearable sensors. The results and analysis are available the very next day through NovaSom’s online portal. Patients can share this data with their doctor to create an OSA treatment plan if needed without time-consuming, expensive lab sleep studies.
Ozlo Sleep
Founded in 2022, Ozlo Sleep is a company improving on the popular Sleepbuds product originally made by Bose. They are developing an ecosystem of hardware and software focused on sleep technology, starting with next-generation Sleepbuds.
The Ozlo Sleepbuds are wireless earbuds designed specifically to improve sleep quality. They play soothing ambient sounds that mask disruptive noises that can wake light sleepers. The ergonomic buds block out external sounds but are comfortable to sleep in.
Somnox
Founded in 2016, Somnox is a company that makes soft robots designed to help improve people’s health and wellbeing. Their first product is a sleep robot that helps users get better sleep at night. The Somnox sleep robot has a unique design that looks like a cushion with arms you can cradle in bed. Inside it uses advanced robotics to simulate breathing and provide soothing sensations that relax your body for sleep.
Users can control the sleep robot with the Somnox app to customize features like breathing rhythm, ambient sounds, and haptic vibrations to match their preferences. It monitors sleep phases and adjusts automatically for optimal comfort.
Neurobit
Neurobit is a health technology company that developed an advanced analytics platform to gain insights from physiological data. Their system can collect and interpret over a trillion health data points from wearable devices, remote monitors, and medical equipment.
The key innovation is the AI models powering Neurobit’s platform. These machine learning algorithms train on massive diverse health data sets spanning various signals, sensors, and medical conditions. This enables the models to analyze and benchmark physiological inputs extremely accurately.
RLS Buddy
Founded in 2023, RLS Buddy is a digital health company aiming to help people with restless leg syndrome (RLS) manage their symptoms and sleep better. RLS is a common condition that causes uncomfortable leg sensations and the urge to move them constantly. This makes falling asleep very difficult.
The RLS Buddy app serves as a virtual companion powered by AI to support sufferers. Features include RLS tracking tools to log symptoms over time and personalized coping recommendations. Users also gain access to sleep exercises, stretching videos, medication reminders and community chat forums.
Alpha Wearables
Founded in 2024, Alpha Wearables makes a high-tech wearable device that tracks important health metrics like brain activity, heart rate, blood flow, and physical movement. Their comfortable, non-invasive design uses advanced sensors to capture comprehensive bodily data.
The Alpha device can be worn day and night. It measures brain waves to monitor focus, stress, and sleep quality. Optical sensors check heart rhythms and oxygen circulation. Accelerometers track steps, calories, and sleep disturbances.
Babogue
Founded in 2017, Babogue provides sleep consulting to help parents who are having issues with their kids’ sleep. Lack of sleep affects the whole family, leaving parents exhausted and children grumpy and unable to focus at school.
The Babogue sleep consultants offer customized plans tailored to each child and family’s needs. First, they do a full assessment to understand sleep challenges and habits. Then they provide guidance on establishing healthy bedtime routines, winding down before bed, optimal sleep environments, and more.
Smartsleep
Founded in 2015, Smartsleep is a startup focused on using science to help people sleep better and feel more rested. Their products are based on extensive research into sleep optimization and wellness.
One of their key offerings is the Smartsleep sleep tracker headband. It monitors brain waves, heart rate, movement and breathing during sleep to generate a quantitative score and insights. The comfortable, wearable device helps analyze sleep quality over time. Data syncs to their app to track progress.
Arcascope
Founded in 2015, Arcascope offers technology to improve the health and performance of shift workers. Their platforms help people who work irregular nights or rotating schedules to get better sleep and align with their natural circadian rhythms. Working overnight goes against the body’s hardwired clock. Arcascope gives personalized guidance and tracking so shift workers can reinforce productive behaviors even at odd hours. Users log sleep, meals, light exposure, and how they feel to uncover insights.
The Arcascope system then recommends circadian-friendly routines to recover properly and build resilience over a long career of shift work. This can counter the higher risk of health issues like diabetes, heart disease and burnout.
Napnite
Founded in 2019, Napnite has created a device that helps people fall asleep more easily through breathing techniques. Their product is a smart metronome designed specifically to relax the body and mind before bed. Insomnia and other sleep disorders affect millions of adults. Napnite aims to provide an alternative to sleep medications which can have side effects. Their device guides users through deep breathing exercises proven to reduce stress.
The palm-sized metronome combines gentle sounds and visual cues to promote steady, rhythmic breathing. As users match their breath to the guide, heart rates slow and relaxation intensifies. The effect helps calm racing thoughts and eases the transition into restful sleep.
myAir
Founded in 2019, myAir is a food company that makes products designed to help people manage stress. They focus on creating functional foods that contain natural ingredients and botanical extracts scientifically shown to aid relaxation.
Some of the key ingredients myAir uses are terpenes and super-herbs. Terpenes are compounds found in many plants like lavender and tea tree that have been researched for calming properties. The “super-herbs” in myAir foods include traditionally used plants like chamomile, lemon balm, and ashwagandha.
Somnology
Founded in 2015, Somnology is a medical device company that makes a product called the SomnoRing for sleep tracking. It is a ring with built-in sensors that monitor your sleep quality, heart health, and breathing.
The SomnoRing uses motion detection to identify sleep cycles like deep, light, and REM sleep. An infrared pulse oximeter checks oxygen levels in the blood which can uncover breathing issues or apnea. There is also a heart rate sensor.
ProSomnus
Founded in 2006, ProSomnus is a company that makes customized medical devices to treat sleep apnea. Specifically, they manufacture oral appliances worn during sleep to prevent airway collapse.
Their ProSomnus IA oral device is unique in that it is produced tailored to each patient’s needs. The IA uses a proprietary digital workflow to capture oral anatomy and simulate jaw advancement angles digitally first. This data then guides the manufacturing of the finished mouthpiece.
Conclusion
As stress levels rise and screen addiction becomes more prevalent, quality sleep has become a luxury. In response, the sleep tech industry has blossomed into a multi-billion dollar market, where even big tech players like Apple and Google are trying to get their piece of the pie. As a result, we are expecting to see even more exciting developments in the sleep tech space, promising a future where restful sleep is within reach for everyone.
Discover more creative startups that might interest you:
- Amazing food delivery startups transforming takeout.
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- Amazing DevOps startups boosting deployment speed.
- Must-know risk management startups with innovative risk solutions.
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