Every time a major company falls victim to a data breach, one question keeps coming up, how did the attackers get in? The answer often points to weak identity and access management. As cyber threats get more advanced, a new breed of IAM startups is stepping up to the challenge. With a worldwide market size predicted to reach 43.1 billion U.S. dollars by 2029, there’s nothing less but a bright and amazing future ahead for them.
What are identity and access management (IAM) startups?
Identity and Access Management (IAM) startups create modern security tools to protect digital identities and control who can access what in an organization. They focus on making sure the right people can reach the resources they need while keeping unauthorized users out. Think of them as digital security guards who check IDs, manage permissions, and protect sensitive information, but with smarter, automated systems that work better.
Top identity and access management (IAM) startups
Complete list of the most identity and access management (IAM) startups that are worth knowing:
Okta
Founded in 2009, Okta provides cloud software that helps companies manage and secure user identities and access across many apps, websites, and databases. Their solutions make it simple to authenticate employees and customers while protecting corporate information and systems.
The Okta platform gives IT teams one centralized interface to add and configure multi-factor authentication, single sign-on, and access permissions for a company’s various digital tools and assets. This saves time while enforcing consistent security policies everywhere.
Auth0
Founded in 2013, Auth0 offers identity and access management platforms that allow organizations to securely manage employee and customer identities. Their product is an enterprise-level system for user authentication and authorization to applications.
The Auth0 platform enables passwordless login so users can easily access accounts without remembering countless passwords. It centralizes identity management across an organization’s apps and devices with a unified dashboard.
RSA
Founded in 1982, RSA provides cloud-based governance, risk, and compliance (GRC) software to help enterprises manage their information security. Their solutions empower companies to identify and respond to cybersecurity threats while also adhering to industry regulations.
RSA’s platforms streamline processes like consumer identity verification, access controls, encryption key management, and security monitoring. This helps clients apply appropriate safeguards across their digital environments using automation. Core focus areas span fraud prevention, data protection, user access controls, and compliance readiness.
Imprivata
Founded in 2002, Imprivata provides secure access and communication platforms for healthcare, finance, and other regulated enterprises that handle sensitive data. Their cloud-based solutions manage user and device authentication across company networks along with encryption to protect confidential information flows.
By consolidating identity management and security workflows, Imprivata simplifies compliance with privacy rules like HIPAA and PCI DSS. Their OneSign platform offers single sign-on convenience while still enforcing multifactor authentication to meet verification requirements. Detailed audit logging also supports mandated reporting needs.
IDnow
Founded in 2014, IDnow is a company that provides identity verification and anti-fraud services to banks, financial institutions, and other businesses. Their platforms use AI and automation to securely confirm real users during digital transactions.
IDnow offers a range of verification tools including automated ID checks, biometric facial recognition, and video-calling services. These let clients screen customers to prevent money laundering, meet KYC regulations, and reduce transaction risks.
Cerby
Founded in 2020, Cerby offers a secure access service that solves “shadow IT” challenges for companies. Shadow IT refers to apps and software that employees use without official approval, often exposing security risks.
Cerby allows workers to safely access websites and tools they need, even if not formally sanctioned. At the same time, Cerby checks that unsanctioned apps meet security standards to prevent potential data leakage or threats. This balances flexibility for employees with oversight for IT departments.
Apono
Founded in 2021, Apono offers cloud security solutions that help companies manage user access and identities across their systems and applications. Their platforms bridge the gap between security teams, IT staff, and developers to reduce access risks.
Many organizations struggle with too many manual processes to govern identities and privileges as they move business operations to the cloud. Apono provides automation to enforce policies across cloud environments using one centralized platform. This saves security and IT teams significant time while optimizing access controls.
Permit.io
Founded in 2021, Permit.io is a company that builds cloud infrastructure for managing permissions and access controls. Their full-stack authorization framework simplifies how products and services handle user identities and data access.
Permit.io’s solutions make it easier for organizations to assign roles and rights across their systems and workforce. Granular policies automate who can access what resources under specific contexts. These guardrails streamline compliance.
Right-hand cybersecurity
Founded in 2019, Right-Hand Cybersecurity provides software to help businesses manage cybersecurity and compliance risks caused by employees. Their AI-powered platform does real-time monitoring to identify unsafe behavior or policy violations before data breaches occur.
The Right-Hand system tracks all employee digital activity across devices, apps, and networks. Using behavioral analysis, it flags risky actions that indicate potential threats. Security teams also get risk severity assessments and mitigation recommendations customized to their infrastructure.
P0 Security
Founded in 2022, P0 Security is a cloud cybersecurity company that offers solutions for managing access in cloud environments. Their services give full visibility into user identities and privileges. They also automate access control so users only get temporary permissions when needed to reduce risk. A key P0 Security feature is a Slackbot that enables teams to quickly request, approve and revoke cloud entitlements within their collaboration platform.
This brings easy control of privileges into daily workflows. Along with the Slackbot, P0 provides single sign-on, multi-factor authentication and zero-standing privileges to secure the cloud. Their just-in-time access tools remove persistent credentials that attackers often steal. Activity monitoring detects unusual behavior, while robust access controls lower risk.
Hydden
Founded in 2022, Hydden is a cybersecurity company that helps organizations find and fix overlooked identity risks that make them vulnerable to attacks. Their platform focuses on detecting accounts that get around security controls, managing employees and systems with excessive access rights, and reducing the impact when breaches do occur.
By analyzing complex employee and service account relationships across an organization’s entire digital ecosystem, Hydden exposes hidden threats stemming from risky identities and permissions. Their attack surface management brings visibility to decrease the blast radius if a hacker gains entry.
ZTX
Founded in 2022, ZTX is a blockchain project building on the success of ZEPETO, one of Asia’s largest metaverse platforms with over 430 million users. ZEPETO is a virtual world where users can create avatars, explore environments, and connect with others.
ZTX aims to take ZEPETO’s user-generated content ecosystem to the next level by incorporating blockchain technology. This would allow users to truly own their virtual creations, trade them freely, and monetize their contributions to the metaverse.
Axiom security
Founded in 2021, Axiom Security offers a platform that helps organizations properly manage user identities and access permissions across cloud services and SaaS applications. Their IAMOps solution coordinates teams working on identity management, like developers, security, and IT operations.
The Axiom platform automatically detects configuration risks and access issues across cloud tools. It enforces correct policies and privileges to prevent breaches due to misconfigurations. Reporting also helps demonstrate security and compliance.
Stack Identity
Founded in 2020, Stack Identity is a cloud security company that focuses on identity and access management (IAM) solutions. Their technology detects “shadow access”, unauthorized, unmonitored, or invisible access paths that represent security risks.
Stack Identity’s patent-pending Breach Prediction Index algorithm analyzes activity to uncover potential breach points. Combined with data insights and machine learning, it can reveal shadow access pathways created by misconfigurations or access policy gaps.
Azure Active Directory
Founded in 2000, Azure Active Directory is a cloud service from Microsoft that handles identity and access management (IAM) for organizations. It is fully integrated with Microsoft 365 apps like Office 365.
Azure AD allows employees to use one login for all Microsoft business apps. It handles password authentication along with more secure forms like multi-factor and biometric verification.
Ping Identity
Founded in 2002, Ping Identity is a company that provides identity and access management (IAM) services to organizations. Their solutions help IT teams control and secure access to applications and resources across on-premises data centers and cloud environments.
Some of Ping Identity’s core offerings include single sign-on (SSO), multi-factor authentication (MFA), access controls, and data governance capabilities. Employees can conveniently access authorized apps and accounts without constantly re-entering passwords. Admins get centralized visibility and policy control across hybrid infrastructure.
SailPoint
Founded in 2005, SailPoint is an identity and access management (IAM) technology company. Their IAM solutions secure enterprise access and governance of confidential company data in both structured and unstructured form.
SailPoint helps organizations govern user access across sensitive systems that store data files, formatting to either text-based documents or databases that map specific data points to pre-defined fields and tables. Their security tools control who has permission to view, edit, and share data stored across both these structured repositories as well as document files or emails that have unstructured data formats.
Conclusion
Looking at these IAM startups, one thing’s clear, protecting digital identities is changing fast. These companies aren’t just patching up old systems, they’re building new ones that actually make sense for how we work today. Whether it’s making logins smoother or spotting fishy behavior before it causes trouble, they’re showing us that better security doesn’t have to be more complicated.
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