13 IDaaS startups simplifying identity management

13 IDaaS startups simplifying identity management

13 IDaaS startups simplifying identity management

May 21, 2024

Innovative IDaaS startups simplifying identity management

Managing online identities has become a critical challenge for businesses nowadays and that’s where IDaaS startups come in handy. Identity-as-a-Service startups have emerged as a game-changer in digital identity management by offering cloud-based solutions that eliminate the need for complex on-premises infrastructure. IDaaS platforms provide a centralized and scalable solution, allowing businesses to outsource their identity management responsibilities to specialized providers. The market share of the IDaaS industry is projected to hit USD 21.4 billion by 2028 and all of these IDaaS startups are eager to secure a share of that profitable market opportunity.

What are IDaaS startups?

Identity management refers to the technologies companies use to verify that users are who they claim to be. IDaaS (Identity-as-a-Service) is a category of services that bundle these identity management technologies and provide them as a service.

Top IDaaS startups

Complete list of the most IDaaS startups that are worth knowing:

Enjin

Founded in 2009, Enjin initially focused on providing a content management system (CMS) for gaming communities. Enjin is a blockchain gaming company that offers a platform for creating, managing, and trading unique virtual items called NFTs. These items are backed by Enjin Coin (ENJ), the native cryptocurrency of the Enjin ecosystem. Enjin is developing Efinity, a scalable blockchain for NFTs, and has partnered with notable companies like Microsoft and Samsung. 

The company provides a marketplace and digital wallet for trading and storing blockchain assets. Enjin aims to transform the gaming industry by enabling true ownership of digital assets and fostering new possibilities for in-game economies and player experiences through the use of blockchain technology. The goal is to create a decentralized, secure, and transparent infrastructure for virtual goods within the gaming world.

1Password

Founded in 2005, 1Password provides a suite of tools designed to simplify and enhance online security. 1Password is a comprehensive password management and security platform that simplifies online security for individuals and businesses. It allows users to store passwords and sensitive information in an encrypted vault, accessed with a single master password. 1Password generates strong, unique passwords for each account and syncs across multiple devices. 

The platform enables secure sharing of passwords, supports two-factor authentication, and monitors accounts for security breaches with its Watchtower feature. 1Password integrates with web browsers and apps, making it easy to autofill login credentials securely. The primary goal of 1Password is to provide a user-friendly solution that protects online accounts, sensitive information, and digital assets from potential security threats while streamlining the password management process for its users.

IDEMIA

IDEMIA is a global leader in the field of augmented identity, providing secure and innovative solutions for identity verification, authentication, and security. The company was formed in 2017 through the merger of Oberthur Technologies and Safran Identity & Security (Morpho).

IDEMIA’s mission is to provide secure and reliable solutions that enable individuals to access services, verify their identities, and engage in various activities with confidence and convenience. By leveraging advanced technologies and expertise in identity management, IDEMIA aims to create a safer and more secure world in the digital age.

IDnow

Founded in 2014, IDnow serves clients across various industries with its AI-powered identity verification platform. The company offers video identification, enabling customers to verify their identities through a video call with a trained agent, ensuring high security and compliance. 

IDnow’s autoident solution uses AI for fully automated identity verification by analyzing selfies and government-issued ID documents. The company also provides electronic ID solutions for secure digital identity verification. IDnow prioritizes compliance and security, meeting strict regulatory requirements and data protection standards. By leveraging advanced technologies, IDnow aims to simplify and streamline the identity verification process for businesses and their customers.

Usercentrics

Usercentrics provides consent management and preference management platforms enabling websites and apps to become compliant with global privacy laws like GDPR and CCPA. Its SaaS solutions allow companies to easily create customized consent flows to capture usage permissions from visitors, manage their data preferences, document lawful data processing basis, and integrate compliance features into existing platforms.

Usercentrics offers different paid versions of its software along with a limited free edition. It aims to simplify privacy compliance for organizations handling user data so they can transparently build trust and avoid penalties through features that allow users control over their information sharing. Usercentrics solutions empower legal user data collection and processing through automated, constantly updated capabilities that give users transparency and options regarding their data privacy across websites and applications.

Unnax

Unnax is an AI-powered supply chain management platform providing complete real-time visibility and predictive insights across complex logistics operations to help leaders optimize decisions. It consolidates fragmented supply chain data across shippers, 3PLs, carriers etc. into a unified control tower to identify inefficiencies, mitigate risks, and guide enhancements. Key features include tracking shipments, yard management, supply chain planning, warehouse optimization, booking automation, and more. 

Unnax leverages predictive analytics and algorithms to replace legacy tools by enabling data-driven workflows, recommendations, and continuous AI/ML improvements catered to industry-specific supply chains. The software aims to help businesses by offering end-to-end supply chain transparency and prescriptive guidance via advanced analytics and optimization to save costs, boost productivity, modernize decision-making, and enhance service levels.

Fourthline

Fourthline provides intelligent customer service software to optimize contact center efficiencies using AI and machine learning. It employs natural language processing and predictive analytics to guide agents, reduce handle times, enhance first contact resolutions, and increase workforce utilization by listening to all customer interactions. 

Core capabilities include conversational guidance to agents, smart knowledge recommendation, quality assurance, real-time coaching, and automated proven responses to accelerate service. It continuously monitors KPIs and tracks contact center ROI improvements through its AI-enabled functionality. In summary, Fourthline applies automation, analytics, and AI to significantly improve the experience of contact center consumers and agents through tailored service guidance.

Authenteq

Authenteq is an AI-led identity verification and e-KYC solution enabling automated user onboarding and ID authentication for businesses. Its machine learning technology performs critical identity checks like document verification, biometrics matching, liveness detection, and fraud analysis to validate legitimate government IDs remotely. Key features include ID capture, data extraction, compliance checks, risk scoring, and decision-making through analysis reporting. 

By embedding Authenteq’s e-KYC and identity-proofing platform, financial services, crypto firms, and online marketplaces can onboard customers digitally through API integration while conforming to AML and regulatory guidelines around Know Your Customer requirements efficiently. Backed by artificial intelligence, the platform reduces manual reviews through its automated ID checks, risk detectors, and electronic verification capabilities for seamless customer due diligence.

VU Security

VU Security offers an AI-powered data security platform providing holistic protection against cyberattacks and breaches leveraging automation and actionable insights. Its solutions employ machine learning to automatically discover sensitive data like PII and PHI across multi-cloud environments and infrastructure. 

Capabilities include data classification, risk analysis based on analytics to predict breach patterns, smart policy management, and compliance process automation. VU Security quantifies information risk through scoring and rankings to prioritize security actions around an organization’s critical data assets providing context-aware data-centric audit and protection. The platform focuses on scalable data security programs simplifying redundancy through artificial intelligence. By predicting risk and protecting high-value information, VU Security enables businesses to prevent reputational and financial losses from data breaches.

CLEAR

CLEAR operates a biometric secure identity platform enabling frictionless customer experiences while allowing partners to reliably screen people in airports, stadiums, and other venues. It uses iris scans, fingerprints, and proprietary data analytics to instantly verify that individuals match their identities, replacing physical IDs. Travelers who enroll can access expedited CLEAR lanes at airport security via biometrics, cutting wait times significantly. 

The company installs customizable security protocols for venues to identify threats early using actionable insights, safeguard infrastructure, and smooth operations. By linking user identity digitally and physically while analyzing dynamic risk factors, CLEAR’s always-on platform allows partners to increase security, convenience, and satisfaction across high-traffic spaces through instant biometric verification. This allows them to securely identify customers and smoothly enable experiences.

Jumio

Jumio offers an AI-powered end-to-end identity verification and eKYC platform enabling companies to securely onboard and authenticate customers remotely. Its solutions use artificial intelligence, machine learning, biometrics, and ID document verification including face, fingerprint, and iris scans to establish trusted digital identities. Jumio provides real-time ID proofing, risk assessment, credential analysis, and two-factor authentication capabilities allowing businesses to convert more customers with less risk and maintain regulatory compliance via its Netverify suite. 

Deployed across financial services to the sharing economy, Jumio leverages automated workflows and biometric certification allowing genuine users to prove legitimate identities digitally for trusted access. Jumio aims to increase customer conversions securely while meeting essential KYC, AML, and fraud prevention obligations using its embedded real-time eKYC functionality.

ForgeRock

ForgeRock offers a leading digital identity management platform enabling organizations to streamline consumer and workforce access through cutting-edge identity lifecycle management and access capabilities. Its comprehensive solutions include identity management, access management, and identity gateway leveraging artificial intelligence. Key features are biometric authentication via face, FIDO, behavioral biometrics, and passwordless login options to scale secure access. 

The software runs across multi-cloud, hybrid, and Kubernetes environments while letting enterprises comply with privacy regulations around consumer data transparency. ForgeRock allows quick integration of its CIAM and modern identity functionality into legacy systems accelerating innovation. Overall, ForgeRock powers the future of digital trust by simplifying complex identity capabilities using AI/ML intelligence to deliver personalized, seamless experiences addressing scaled identity and access use cases.

Keeper Security

Keeper Security provides industry-leading cybersecurity software protecting enterprises and consumers against password and identity-related cyber threats, breaches, and ransomware attacks. Its zero-knowledge, zero-trust platform offers password hygiene, dark web monitoring, encryption, and breach alerts leveraging artificial intelligence and machine learning. Keeper caters to solutions by business size and industry, integrating robust features like customizable security policies, cloud-based or air-gapped deployment models, and compliance coverage for standards like HIPAA and SOC2.

By identifying exposed and weak credentials and providing strength testing, secret rotation, and multilayered encryption, Keeper aims to make uncompromised, enterprise-grade security accessible to all organizations. Its seamless identity platform defends access integrity and simplifies compliance via stringent encryption, real-time data analytics, and proactive AI-powered threat prevention capabilities.

Conclusion

The Identity as a Service startup ecosystem holds immense promise for the future of digital identity management. These innovative companies are at the forefront of addressing the growing need for secure, scalable, and user-friendly identity solutions. Looking ahead, the future of IDaaS startups is bright. As digital identity becomes a critical component of modern business operations, these agile, forward-thinking companies will continue to lead the charge, empowering organizations to securely embrace the digital future.

Discover more creative startups that might interest you:

 

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22 thriving sales startups leading the way in 2024

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22 thriving sales startups leading the way in 2024

May 21, 2024

Top sales startups with powerful solutions for revenue growth

By taking advantage of advances in artificial intelligence, machine learning, and data analytics, sales startups are developing solutions that automate manual tasks, provide data-driven insights, and customize the sales experience.  

What are sales startups?

Sales startups build specialized tools and software to address pain points faced by sales teams. This includes new CRM systems, sales engagement platforms, predictive analytics, and sales acceleration software.

Top sales startups

Complete list of the most groundbreaking sales startups that are worth knowing:

CommerceIQ

CommerceIQ provides retail brands with an intelligent e-commerce management platform leveraging automation and machine learning to boost online sales across marketplaces, websites, and retailers. CommerceIQ’s algorithms track market trends in real time and optimize listings for greater visibility and conversion accordingly. The software also safeguards pricing integrity, monitors inventories & availability, boosts search ranking, and handles vendor negotiations at scale to maximize omnichannel revenue growth.

With end-to-end channel visibility and data-driven automation unifying fragmented e-commerce operations under one intuitive dashboard, brands can centralize decision-making to fluidly list products wherever online shoppers are searching. CommerceIQ lets retail goliaths nimbly tend omnichannel strategies using AI while giving employees bandwidth to nurture vision over vendors.

Moteefe

Founded in 2014, Moteefe created easy online stores for niche customer bases to order print-on-demand items. Designers can upload designs then get found organically by audiences drawn to their specific style. Custom fabrication removes all inventory risk and hassle.

By merging social discovery with building global production, Moteefe taps entrepreneurial creativity waiting to be unlocked. Their manufacturer network activates individual inspiration at scale through technology orchestrating the heavy lifting discreetly.

SIRCLO

Founded in 2020, SIRCLO provides an integrated system covering webstore creation, payment processing, inventory and order management, fulfillment, and analytics. Users launch DTC channels while centralizing operations.

By unifying key e-commerce capabilities on one platform, SIRCLO aims to empower DTC success without technical hurdles. Their model enables scaling sales while controlling branding and data.

Escale

Founded in 2019, Escale developed optimization tools that run onsite experiments and personalize browsing to increase cart adds, lower abandonment, and boost repeat purchases. Optimizations are tied to ROI through their revenue attribution model.

By tailoring experiences to user signals, Escale aims to maximize the value of traffic across owned properties and ads. Their solutions help brands execute strategies informed by comprehensive analytics.

ContaAzul

Founded in 2011, ContaAzul provides integrated management of invoices, expenses, payroll, taxes, payments, and reporting in one place. The cloud-based platform streamlines compliance and financial control for entrepreneurs.

By centralizing financial workflows on easy-to-use software, ContaAzul saves small businesses time while ensuring accuracy. Their model enables business owners to focus on growth with clarity over the numbers.

Flexiti Financial

Founded in 2013, Flexiti partners with retailers to provide 0% interest installment plans at checkout for large purchases. Consumers gain affordable monthly payments while retailers enjoy increased basket sizes.

By enabling flexible purchasing, Flexiti taps into consumer demand for payment plans beyond legacy options like credit cards. Retailers benefit from larger average purchases and additional customer insights for marketing.

Oneflow

Founded in 2013, Oneflow centralizes control and tracking of contracts, documents, approvals, and eSignatures on one cloud-based system accessible across devices. Workflows become more efficient and compliant.

By streamlining critical sales and legal processes, Oneflow provides the visibility and workflow tools needed to accelerate revenue while reducing risk. Their software solutions upgrade outdated manual workflows.

Housfy

Launched in 2019, Housfy streamlines private listing, search, pricing guidance, offer management, and paperwork through their platform. Sellers avoid agent commissions of 2-3% on successful sales.

By facilitating direct private transactions, Housfy taps into demand for accessible options beyond the traditional broker model. Their tools make private sales approachable for the mainstream.

Stonly

Founded in 2016, Stonly enables creation of step-by-step interactive guides, tooltips, and automation flows that guide users and resolve issues as they navigate digital products. Support costs drop as intuitive guidance reduces inquiries.

By providing in-application assistance, Stonly aims to maximize usability and minimize frustration. Their embedded guidance empowers users to self-serve instead of contacting support.

Nektar.ai

Founded in 2020, Nektar developed a conversational AI that engages prospects via email, social, and text to book more qualified meetings. The assistant qualifies leads and greets promising contacts on behalf of each rep.

By automating lead outreach, Nektar aims to increase productivity and enhance engagement quality to ultimately increase pipeline and revenue. The AI handles tedious tasks to give reps more capacity for high-value selling.

Convin

Founded in 2020, Convin developed meeting analytics that listen to sales calls in order to score, tag key moments, and identify follow-ups. Reps gain breakdowns of critical topics and talking points to win deals.

By making every conversation productive and informed, Convin aims to maximize revenue opportunities from meetings. Their AI delivers visibility into discussion patterns and cues to help reps perform better.

Style Bazaar

Launched in 2020, Style Bazaar makes it easy to list or purchase fashion and household items sustainably through their website and apps. Sellers organize pickups while buyers receive items after inspection.

By facilitating peer-to-peer resale, Style Bazaar extends the lifecycle of quality goods and keeps them circulating locally. Their model provides an eco-friendlier alternative to disposal or buying new.

Teabox

Founded in 2012, Teabox ships small batches of the newest tea harvests to uphold freshness. Varieties are sourced directly from renowned estates in India and Nepal. Customers enjoy global delivery of exclusive garden-fresh teas.

By centralizing worldwide distribution of small-batch harvests, Teabox provides access to incredible teas unavailable through stores. Their sourcing model combines provenance and freshness for unparalleled drinking experiences.

Aisera

Founded in 2017, Aisera developed no-code AI that understands requests, automates repetitive tasks, and escalates complex tickets to human agents. This reduces service costs while improving responsiveness and accuracy.

By enabling automation alongside staff, Aisera helps IT scale delivery and shift focus to high-value projects. The AI handles common service requests while learning continuously from staff interactions.

Mutiny

Founded in 2020, Mutiny provides intuitive tools for dragging-and-dropping personalized content blocks, triggers, and recommendations onto sites. Teams can dynamically serve different experiences without coding.

By making personalization accessible, Mutiny aims to help companies increase revenue by delivering more relevant site experiences to each visitor. Their visual platform removes technical hurdles to provide individualized experiences. For businesses seeking to personalize at scale without dev lift, Mutiny delivers solutions tailored for their needs.

Disco

Founded in 2019, Disco offers both an online marketplace for brands to sell through and tools facilitating inventory management, order processing, shipping, data insights, and operational efficiency.

By centralizing and streamlining commerce operations, Disco empowers brands to focus on product and marketing to drive discovery and loyalty. Their model enables growth without overhead.

Scratchpad

Founded in 2019, Scratchpad provides an intuitive alternative to scattered sales documents, spreadsheets, messaging, and tracking. Teams centralize accounts, track deals, manage tasks, and communicate in one unified workspace.

By connecting cross-functional selling workflows, Scratchpad gives teams a shared source of truth while reducing bottlenecks. Salespeople create, find, share, and act on critical information faster.

HighTouch.io

Founded in 2018, HighTouch developed configurable connectors that integrate siloed data between platforms through continuous synchronization. This creates a single source of truth for customer profiles.

By unifying data from across stacks, HighTouch aims to maximize the value of each platform and inform efforts holistically. Teams gain complete visibility to engage and serve customers.

Clari

Founded in 2012, Clari provides sales analytics, forecasting, pipeline management, and workflow automation software to inform strategic revenue decisions and promote execution efficiency.

By centralizing a comprehensive view of past, present, and future revenue, Clari aims to connect planning, operations, and sales for coordinated success. Their revenue operations platform aligns teams to hit growth targets.

Zomentum

Founded in 2018, Zomentum developed integrated tools covering lead generation, sales enablement, and marketing automation specifically for the MSP market. Their platform provides capabilities to fuel pipeline and promote retention.

By centralizing key go-to-market workflows for MSPs, Zomentum enables providers to scale operations while delivering personalized experiences. Their specialized focus accelerates partner success.

Ometria

Founded in 2013, Ometria centralizes fragmented purchase data into unified customer profiles accessible across email, site, and ads personalization tools. Retailers gain visibility to segment, message, and convert intelligently.

By making data actionable, Ometria empowers retailers to serve individuals based on a complete understanding of their behavior. More relevant experiences drive engagement, lifetime value, and brand affinity.

AB Tasty

Founded in 2012, AB Tasty provides tools to help companies continuously improve conversion rates. Their platform enables A/B testing, algorithmic personalization, and product experience targeting.

Key capabilities include campaign authoring, customer segmentation, and results analysis. AB Tasty aims to help brands maximize revenue through data-informed optimizations.

Conclusion

Sales has traditionally lagged behind other functions in innovation, but is now being disrupted from within. Fueled by venture capital investments, these sales startups are developing specialized platforms and software to relieve sales pain points and optimize the entire sales cycle.

Discover more creative startups that might interest you:

 

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Top 25 NFT startups that you need to be aware of (2024)

Top 25 NFT startups that you need to be aware of (2024)

Top 25 NFT startups that you need to be aware of (2024)

April 22, 2024

Must-know NFT startups that are on the forefront of this new industry

Blockchain is a hot topic these days and it seems to be well on its way to be a revolutionizing technology that will transform the 21st century. If you still don’t have any idea why just think about the changes that happened after Nikola Tesla invented electricity. Marvelous, isn’t it?

NFT startups will bring transformation not only in the way how we do business but also it will transform almost every other industry. Starting from healthcare to government agencies and real estate investments.

These innovative NFT startups are at the cutting edge of this exciting technology and it is expected to have success in the coming years.

What is an NFT startup?

NFT Startups are business companies that work with Blockchain technology and have created or leveraged non-transferable tokens that represent unique digital assets, that can be sold as physical products.

The top 24 NFT startups

In the list below, we show you the top 24 NFT startups that are changing the game in the Blockchain industry.

Element Market

Element Market operates a digital asset exchange that allows trading of cryptocurrencies and NFTs (non-fungible tokens). What makes Element Market unique is that it goes beyond being just a trading platform. The service also aggregates and analyzes NFT sales data from multiple marketplaces, providing transparency into price histories, floor values, bid-ask spreads, volatility, and other analytics. This gives traders and collectors more context about the true underlying value and demand dynamics of individual NFT projects.

With robust tools for valuation and discovery across the fragmented NFT landscape, Element Market aims to become the go-to platform for investors to research, buy, sell, and track the performance of crypto-assets like NFT collections along with traditional cryptocurrencies.

ConsenSys

Founded in 2014 in Brooklyn, New York. It’s one of the leading Ethereum companies in the blockchain industry. Their mission is to create next-generation applications, launch cutting-edge financial infrastructure, and gain access to the decentralized web. Their product suite, which includes Infura, Quorum, Truffle, Codefi, MetaMask, and Diligence, serves millions of users globally and has raised billions of dollars in digital assets.

Dotmoovs

It’s a new startup, founded in 2021 in Tallinn, Estonia. It’s a Play2Earn e-sport competition platform that allows users to rate their performance and challenge each other in their favorite sports using AI video judges. By using the platform, players can earn $MOOV, NFTs, and other rewards. The company’s motto is “We eliminate any physical and geographical limitations in sports and allow everyone to turn their training into powerful peer-to-peer competitions.”

Dapper Labs

Founded in 2018 in Vancouver, British Columbia, this startup is a pioneer in the e-gaming world.
This startup stays behind companies like CryptoKitties, NBA Top Shot, NFL All Day, UFC Strike, and Flow blockchain. In their work, they use Blockchain technology to bring NFTs and new forms of digital assets closer to their fans.

In four years, this startup has successfully raised over $600 million from investors including Andreessen Horowitz, Coatue, Union Square Ventures, Venrock, Google Ventures, Samsung, Dreamworks, Coinbase, and Zynga.

Polkawar

Is a decentralized platform for online game fighting based on a blockchain network. Inspired by the NFT subcategories, PolkaWar creates a fighting game in the real-time world. Players build a character system with various levels of weapons and equipment to battle other players (characters). Also, players can buy and sell digital items on the NFT marketplace.

Element

This project is founded and designed in 2021 from three viewpoints of creators, users, and communities. Their vision behind the project is to enable more users to enter the NFTs market and facilitate the integration of traditional markets and the crypto economy.

Element is a decentralized NFT marketplace built on a decentralized blockchain network to help create, discover and share a valuable trading platform for both NFT creators and investors.

VulcanForged

It’s a community-based project launched in 2020. It presents the development of world-class blockchain games by supporting developers from the entire world to participate through incubation and crowdfunding development programs.

In just two years since its launching has grown from a small NFT platform to an immense App platform, game studio, launchpad, and NFT marketplace. In 2021, has launched its decentralized exchange marketplace called VulcanDex which entered into the top 5 NFT marketplaces.

Polychain Monsters

Previously known as Polkamon is a P2E trading game based on blockchain technology that incorporates elements and gameplay patterns from Pokemon cards.

Offers playful entertainment, easy trading, and different types of animated NFTs of unique and colorful monster and creature characters. Its advanced features make it different from other NFT collecting platforms currently available. To participate in the ecosystem, players can use the Polychain Monster, which is an NFT token. 

OpenSea

Launched in 2017 with headquarter in New York. This startup represents an open and comprehensive web3 platform that allows an individual to explore their NFTs, connect and buy and sell their NFTs. 

OpenSeathe first and largest peer-to-peer marketplace for non-fungible tokens or NFTs. It also includes collectibles, game items, domain names, digital art, and many other items secured by blockchain.

YieldGuild Games

It’s a blockchain-based organization that pools funds and invests in in-game NFTs, allowing members to play Metaverse games and earn rewards. This organization is created in 2021 and is one of the first Yields to bring his DeFi concept of Yield Farming to Play to Earn.

Yield Guild Games acts as a device for lending in-game NFTs to members who cannot afford to purchase NFTs themselves.

OTM NFT

Own the Moment is another “new kid from the block”. This startup is launched in 2021 and since then it has seen tremendous growth. 

It’s an immense platform that consists of, a content provider, and a community that provides everything you need to collect and invest in NFTs. Their mission is to help and support everyone that needs a strategy in this emerging field, through NFT discovery, education, analysis, and discussion.

Verisart

Launched in 2015 with headquarters in Los Angeles, California is a creator-driven platform to mint NFTs, sell digital art pieces, and connect with collectors.

To assist artists, the company has created a blockchain-based digital certification platform for certifying and verifying artworks and collectibles. Every NFT carries an integrated Certificate of Authenticity designed to verify creative authenticity for physical and digital art and collectibles.

Doingud

Is a new upcoming NFT startup that comes from Europe, with headquarters in Zug, Switzerland launched in 2021.

Is a next-generation ecosystem that is investigating the future of digital media and collectibles. It aspires to be a community-owned platform, working to empower creators, curators, brands, and organizations to engage with their audiences. Their mission is to get into sustainable revenue streams, generate value for their audiences, and make a meaningful impact in the blockchain industry.

Ternoa

Is a blockchain design created in 2013 which serves for storing and transferring particular data anonymously and securely.

It works by operating decentralized blockchain storehouse networks to store this data which is also passed down across generations. It uses NFTs as transmission technology. It’s also allowed, to transfer a variety of data like prints, vids, watchwords, legal documents, bank details, and more. Along with that, it’s also able of driving event- grounded data transfers.

Mintable

If you are looking for an NFT marketplace for collectors and digital artists, Mintable is a name that has recognition among collectors. This platform exist since 2018 and is a great place to begin exploring the wide world of NFTs. Offers a variety of non-fungible commemoratives including digital collectibles, music, art, in-game particulars, and many more.

This is an Ethereum- grounded NFT business that gives collectors an easy way to produce, buy, and sell colorful NFTs. To buy or sell on Mintable, you need to have Ethereum coins.

Rarible

It’s an open-source NFT marketplace launched in 2020. In the short two years since its launching, it became one of the best NFT marketplaces that work on the Ethereum blockchain technology. Their main goal is one day to be a decentralized-independent association.

The platform uses its cryptocurrency called RARI which is the first governance commemorative in the NFT world. RARI enables the collectors on Rarible to bounce for any platform upgrades and share in curation at a rate of,000 RARI a week. While artists are needed to submit their creations for endorsement.

Spores

The founders of this startup have a vision that crypto will guide to decentralization of ownership and redistribution of capital. So, their mission is to develop an NFT ecosystem that will be centered and community-driven.

Spores Network builds a blockchain technology that will be the fundamentals for a full-stack, blockchain-agnostic NFT- DeFi platform. They believe that the platform will be secure, flawless, and friendly for all actors, making mass relinquishment of NFTs possible.

Applify

This is a startup that comes from India, founded in 2014 with headquarters in Mohali City, Punjab. Besides their specialty in mobile and web development, they also started developing NFTs.

Team Applify has created some incredible, cutting-edge products. Such as a marketplace for NFT watch faces which is a fusion of blockchain technology, crypto dynamics, and an OTT platform that converts any smart screen into a theater.

Charged Particles

This project was launched in 2020 in Aurora, Ontario. Designed as a protocol combining Decentralized Finance and Non-Fungible Commemoratives. With this protocol, you are suitable to turn a standard NFT into a yield-generating investment.

Their vision is to integrate this protocol into every NFT platform with the end goal to become a fundamental technology in the development of NFTs.

Bitski

Is an NFT business launched in 2016 in San Francisco, California. Their product is the first digital wallet for mainstream usage. Their developer-focused blockchain Etherium wallet allows creators, brands, and platforms to easily create, sell, and purchase NFTs through their platforms. 

Nifty

Nifty allows artists, creators, and collectors to mint, display, and trade NFT digital art and collectibles.

Key features include artist profiles, social feeds, and wallet-free transactions. This allows community engagement directly on the site, unlike some NFT marketplaces. Nifty’s also handles gas fees behind the scenes, simplifying the transaction process for buyers.

OneOf

Launched in 2020, OneOf aims to bring environmentally friendly NFTs to the music industry. Their curated marketplace allows fans to buy certified digital collectibles from major artists and icons.

OneOf operates on the energy-efficient Tezos blockchain. This enables their NFTs to use nearly negligible energy versus counterparts on proof-of-work blockchains which allows fans can collect music NFTs with confidence in a lower carbon footprint.

CryptoSlam

Founded in 2021, CryptoSlam aims to bring transparency to the nascent NFT market through data. Their dashboard lets users view real-time and historical NFT sales activity across marketplaces and blockchains.

Tools include ranking of top collections, rarity analysis of traits, listings of top sales, and more. For individual NFTs, users can access backgrounds, current listings, sale history, and other details.

RBL

RBL Labs burst onto the scene with their hit blockchain card game Legends of Crypto. The game struck a chord by featuring real crypto influencers and personalities on collectible NFT cards. From LOCGame to the metaverse city of Cryptise, their goal is to bring fun, lucrative, decentralized games to the future users of Web3.

With $10M in funding, RBL Labs is poised for rapid growth alongside the GameFi movement.

KnownOrigin

Founded in 2018, KnownOrigin was one of the first NFT marketplaces focused on digital art. Their platform allows artists to mint and sell original works as NFTs directly to collectors. Artists can build their brand and body of work over time, cultivating a fanbase of owners. Collectors can discover and invest early in emerging digital artists.

With more than $300M in sales to date, KnownOrigin demonstrates the potential of NFT marketplaces to empower independent artists.

What do all these NFT startups have in common

As we said at the beginning, all these startups are still new and in development. But they have a huge potential to transform not the Blockchain industry only, but also the way of doing business and transferring money as never seen before.  Keep up with this new industry by following these startups, getting deep into the unique parts of NFT marketing and being active in the community.

Discover more creative startups that might interest you:

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April 19, 2024

Revolutionizing the practice with yoga

The yoga market is expected to grow at a CAGR of 9.6% between 2021-2027,   reaching a value of nearly USD 105.9 billion in 2022.

Everyone is rediscovering this ancient practice and yoga startups are jumping in on the fun by bringing creative and unique tech to help us make yoga part of our life. From the USA to Asia, yoga startups are raising funding with the goal to both be financially successful and help people with their mental and physical health.

What are yoga startups?

Yoga startups are inventing new approaches on how to make yoga accessible to people from around the world. Getting into a consistent yoga practice can be hard for many people, so these yoga startups and their solutions are making it easier for people to get into this life-changing.

Top yoga startups

Complete list of the most innovative yoga startups that are worth knowing:

Tummee

Tummee.com began based on the founding idea that yoga has immense power to positively transform lives and broader communities. Yoga teachers serve an integral function in spreading the personal and societal benefits of the ancient discipline. Through their instruction, guidance, and sharing of knowledge, teachers enable students to access yoga’s uplifting effects for both mind and body.

Tummee was created to honor yoga teachers as beacons in nurturing individual growth which ripples outwards to uplift communities. The platform provides teachers with tools and support to elevate their classes while raising wider awareness of how yoga practices can cultivate inner peace and unity. By empowering yoga teachers to deepen their impact, Tummee aims to maximize yoga’s capacity to enlighten and harmonize people across societies.

Momentom Collective

Founded in 2013, Momentom creates immersive events and content blending music, art, yoga, and personal growth. Their productions aim to inspire connection, self-discovery, and social change.

Notable projects include Wanderlust yoga festivals, Rebel Yoga conferences, and Gathering of the Tribes events uniting social activists. Momentom also offers yoga teacher training.

BWT Experiences

Founded in 2010, BWT offers curated travel, tours, classes, and events in top destinations. Categories span adventure, music, food, wellness, nightlife, and family activities.

BWT’s platform allows directly booking unique hyperlocal experiences provided by local experts and instructors. This provides travelers access to authentic immersion and activities.

Heatwise

Founded in 2021, Heatwise offers heated yoga classes in a modern, spa-like environment. Their studios provide a contemporary take on the hot yoga experience.

Heatwise focuses on highly trained teachers, upbeat playlists, and delivering a therapeutic practice in a setting that soothes the senses. They aim to make the benefits of hot yoga welcoming to more students.

Art of Living Digital

Founded in 2014, Art of Living Digital provides technology and digital marketing services to spirituality organizations and conscious businesses. Their full-stack engineers build custom platforms and apps aligned with brand purpose.

Notable clients include the Art of Living Foundation, Isha Foundation, Paramahansa Yogananda Institute, and top yoga brands. Solutions help streamline operations and expand reach.

YogiFi

Launched in 2020, YogiFi integrates pressure sensors, motion tracking, and real-time feedback in an intelligent yoga mat system paired with studio classes. This enables students to self-correct poses without needing in-person adjustments.

YogiFi provides detailed pose analysis and guided corrections through vibrational cues from the mat. Students gain personalized feedback to refine technique and prevent injury.

Yoganta

Founded in 2015, Yoganta operates physical wellness centers along with a digital platform providing live and on-demand wellness content. Their holistic programs aim to address lifestyle diseases.

Yoganta provides accessible expert-led courses in yoga, meditation, diet planning, and strength training for all levels. Their goal is making ancient sciences relevant for modern rehabilitation needs.

Drunk Yoga

Founded in 2015, Drunk Yoga pioneered a new category by combining gentle, accessible yoga with adult beverages and lively icebreakers. Classes may feature wine, juice, or coffee as participants wish. The focus is on joyful movement and meeting people.

By reinventing yoga as a vibrant, judgment-free party, Drunk Yoga taps unmet demand for wellness experiences that don’t take themselves too seriously. Their model lowers barriers, enabling more people to discover yoga’s benefits through humor and connectedness.

Evolation

Founded in 2008, Evolation offers teacher certifications, online and in-person classes, workshops, and annual conferences. Their programs aim to provide the deepest study of yoga principles and practices.

Evolation’s immersive trainings focus on asana, anatomy, philosophy, and community. This yoga startup has a goal of holding space for transformation through yoga’s multiple dimensions.

Sūna

Launched in 2021, Sūna has developed yoga and exercise mats made from sustainably cultivated natural rubber and other recycled materials. Their production and supply chain adheres to strict regenerative standards.

Sūna aims to set a new sustainability benchmark for fitness accessories by measurably improving environmental and community impact. Their materials are biodegradable while providing superior grip and cushioning which makes them a eco-friendly yoga startup.

AyurUniverse

Founded in 2017, AyurUniverse offers online yoga and meditation instruction along with Ayurvedic principles and teachings. Their programs blend ancient wisdom with modern perspectives for a global audience.

AyurUniverse’s classes, articles, and trainings provide guidance for living in tune with natural rhythms from experts across wellness disciplines. Their mission is spreading holistic sciences from India worldwide.

Yoga Jal

Launched in India in 2020, Yoga Jal offers herb-infused waters developed by yoga guru Baba Ramdev’s Patanjali Ayurveda brand. Flavors include basil, cinnamon, tulsi, and cumin.

Positioned as healthy alternatives to sugary sodas and drinks, Yoga Jal beverages blend traditional Ayurvedic ingredients with modern science-based nutrition. Baba Ramdev aims to provide affordable wellness options.

FitMi

Founded in 2017, FitMi takes a holistic approach to wellbeing spanning yoga, meditation, Ayurveda, and therapeutic movement. Their offerings range from digital classes to in-person retreats tailored for women, children, athletes, and corporate groups.

FitMi combines ancient sciences with modern research to design programs promoting long-term lifestyle balance physically, mentally, and spiritually. Their goal is making integrative health accessible.

Conclusion

With all the scientific proof to back it up, yoga is slowly taking over the world due its benefits. We took our time to gather the best yoga startups that are working hard on making yoga more accessible to everyone. Using tech , AI and a modern approach , these yoga startups are reinventing the ancient practice of yoga.

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Top 20 gaming startups to know (2024)

Top 20 gaming startups to know (2024)

Top 20 gaming startups to know (2024)

April 16, 2024

Innovative gaming startups that are improving the gaming industry

Nowadays, video games are not just ordinary tools for entertainment in our spare time, they’ve become much more than that. As the internet and technology are becoming cheaper and widely available, online gamers are increasing exponentially every day. With revenues of over US$300 billion in 2022 alone, the gaming industry is one of the fastest-growing industries in the world.

All this rapid development gives room for the launch of new gaming startups in this industry, but, like in any business. Some of the new startups will go bankrupt, some will be bought and taken over by other bigger startups. Only a small percentage of them will survive and grow into unicorns that will transform the future of the gaming industry.

The top 19 gaming startups

Let’s take a look at these 19 startups that have the potential to become unicorns one day and make big changes in the gaming industry.

Immortal Game

Immortal Game is an innovative digital version of chess that integrates blockchain play-and-earn mechanics into the classic strategy game. The web and mobile platforms allow players to test their skills against others online while earning cryptocurrency rewards through competitive tournaments and contests. By incorporating NFT collectibles into the game experience, players can acquire unique digital assets like custom chess boards and pieces that provide in-game advantages.

Immortal Game hopes to attract both enthusiastic chess fans and play-to-earn gamers by merging the strategic depth of the iconic board game with emerging trends in digital gaming powered by blockchain technology. The platform aims to cultivate a new chess metaverse that keeps the integrity of the original game while evolving gameplay through creative crypto incentives and features.

Twin Suns Corp

Founded in 2020 in Seatle, WA is a video game studio that develops action games with AAA-class platform titles for consoles and PC. 

The founders of Twin Suns Corp. are all seniors with huge experience in the gaming industry. They have worked on Hitman 3, Gears of War, and the Halo franchises, among others. That says a lot about the potential this startup has for future development in the gaming industry.

SkyMavis

Is a technology-focused gaming studio with a focus on blockchain technology and NFT. This studio is founded and launched in 2019 with headquarters in the Central Business District, Singapore.

The company offers the Axie Infinity game, which uses NFTs to financially reward players as they play more. Sky Mavis also creates marketplaces for the trading of one-of-a-kind digital assets. Sky Mavis uses blockchain technology to develop games for the future that will be played in the metaverse.

EsportsXo

This is a gaming startup that comes from India. Founded in 2020 in Bangalore province it’s one of the fastest-growing esports tournament management companies that provides software to manage online tournaments. 

Their vision for the future is to create the world’s largest community of console, PC, and mobile gamers where all gamers will be in one place. And to start making VR projects for the metaverse.

Zynga

This is the startup that stays behind the well-known games Zynga Poker, Farmville, and World With Friends launched on Facebook. It was founded in 2007 in San Francisco, California, and is a pioneer in creating simple social games, which are popular among the people.

With an average of 37 million daily active users, it’s one of the biggest unicorn companies in the online gaming world. And its influence is growing even more, as they are currently expanding into mobile applications and virtual reality.

ScopeLy

Is an entertainment and mobile-first video game studio founded in 2011 with headquarters in Culver City, California, and operations on all seven continents. This is another multi-billion fast-growing unicorn in the online gaming industry.

In the range of games that the development team has created are games such as, “Star Trek Fleet Command,” “MARVEL Strike Force,” “Scrabble GO,” “WWE Champions,” “Yahtzee With Buddies” and “Stumble Guys,” among others.

Rogue Games

This gaming startup is launched in 2018 with headquarters in Los Angeles, California, and branch offices in San Mateo and Seattle. During this short span, the company has had huge success in developing and launching games for mobiles, PCs, and consoles. With this success, the company managed to assert itself as a major player in the gaming industry.

In the company’s portfolio, you can find a huge of games, including several award-winning such as Oz: Broken Kingdom, Sociable Soccer, Wild Life: Puzzle Story, Hexaflip: The Action Puzzler, Super Impossible Road, and many more.

Asobo Studio

Created in 2002 in Bordeaux, France. With 20 years of history under its belt, this French video game studio is considered a leading company in PC and console video game development.

In addition to the many projects that this studio has worked on, it can boast two big projects in the portfolio. Microsoft Flight Simulator and the award-winning project A Plague Tale: Innocence.

In the future, this company wants to focus on developing augmented reality solutions that will make transformations not only in the gaming industry but in other industries as well.

Jam City

Another unicorn launched in 2009 with headquarters in Culver City, California, and another nine studios located in the United States, Canada, South America, and Europe. This startup managed to make a huge success in the industry in a relatively short period.

In addition to the many popular games that this studio has made. The biggest success was recorded in 2018 with the game Harry Potter: Hogwarts Mystery. Since then, this company has seen continuous growth and development.

Itatake

This small startup comes from Northern Europe, more precisely Gothenburg, Sweden. Founded in 2011 with a team of just nine members, this company has seen significant success in developing games for mobile devices. Their games are in high demand and currently have over 13 million downloads and some of them are winning-award games.

Their plans include expanding their team of developers and producing even more mind-blowing games that will make an impact in the gaming industry.

Tiidal Gaming Group Corp

This is a Canadian professional esports, betting, and entertainment organization founded in 2018 in Toronto.

Tiidal has two subsidiaries Sportsflare and Lazarus Esports. Sportsflare offers reliable odds feeds and cutting-edge technology based on artificial intelligence solutions for sportsbooks, sports events, online betting, media, and video game firms. These solutions include a predictive engine, data platform, and trading services. Lazarus is the first recognized esports team in Canada and is rated as the best Canadian esports team based on past success.

The Sandbox

Is a gaming platform launched in 2018 by a group of software engineers. The Sandbox represents a gaming platform to provide a metaverse where cooperatively and without a central authority, virtual worlds and games will be produced. The platform allows users to customize and enjoy the game in any way by allowing users to animate three-dimensional objects, create games using in-game visual scripting, and NFTs to transfer assets from one game to another.

nDreams

The company was formed in 2006 and it’s located in Farnborough, Hampshire in the United Kingdom. In their portfolio, you can find projects made for different video platforms such as Play Station Home, The Virtual World on Sony’s Play Station Console, and so on.

In the last seven years, they are focusing on developing software for virtual reality headsets. So, from 2014 onwards, they have developed games that can be played in virtual reality too. Some of the game titles are: “The Assembly”, “Gunner”, “Perfect Beach”, “Little Cities” and many more. Their plans for the upcoming years are to start developing VR games for The Metaverse.

Build A Rocketboy

This company comes from The United Kingdom. Founded in 2016, with headquarters in Edinburg, Scotland, and operations in Hungary, The Nederlands, France, and California is another fast-growing game studio in the industry.

The studio works on a new project, a game called “Everywhere” and the plans for release are for 2023. The game is a multiplayer open-world AAA game with social and streaming integrations and user-generated content implemented through a “virtual sandbox” where users can design their worlds.

1047 Games

This is another fast-growing gaming startup. Within just 5 years of its launch, this small game studio evolved into a big VC-backed company and managed to raise over 120 million dollars in funding. This rapid development allowed them to develop the flagship game Splitgate, which soon became a huge success.

Their way of working is quite simple and flexible.Тhey believe that freelancing is the future of remote work. They employ talents from over the world who are willing to help to build and grow this startup into a big unicorn company.

Chaos Karts

This project is founded in London, UK in 2019. It’s a video game designed in kart-style and it brings a real-life go-karting experience to the players. The team behind this project wanted to provide a live-action video game experience for the tech-leisure market. The game let players race around circuits in a digitally projected world thanks to augmented reality go-karting tracks, and power-ups.

Gamee

It’s a video game project founded in 2015 with headquarters in Prague, Czech Republic, and office locations in Preston, UK, and Hong Cong, China.

Gamee is a social-networking-based mobile application where it connects gamers, brands, and crypto projects in one place through play. The studio provides a variety of minigames so that its users can play and compete against their friends on a social networking site. 

Since the studio has an open-source developer platform, anyone has an opportunity with contributing and creating games for Gamee.

Mythical Games

It’s a gaming studio launched in 2018 in Sherman Oaks, California, with operations in Seattle, Washington State, and Overland Park, Kansas. The owner designed the studio to connect businesses, players, and artists through individualized experiences and content. 

On the EOSIO crypto platform, the studio offers decentralized gaming applications that use blockchain technology to create games where players can own the assets they create. This allows users to create products that encourage people to the adoption of distributed ledger technology through games.

Paradox Interactive

This game company with headquarters in Stockholm, Sweden is around since 1999. In its working history, the company has expanded in Europe and USA, and now has offices in Delft, The Nederlands, and Seatle, Washington. Their main focus is developing PC-based strategy games.

In the company’s product portfolio, you can find Franchise brands including Stellaris, Europa Universalis, Hearts of Iron, Crusader Kings, Cities, Skylines, Tyranny, and Magicka. Additionally, Paradox is active in game publishing, in-house game development, and brand licensing for White Wolf. The company sells its games via Apple, Google Play, Sony Store, and the digital distribution platform Steam.

Game Way

Designed and launched in 2018 in Tigard, Oregon, it’s a video game project installed in airports across the US. The game brings unique entertainment to passengers to have fun while waiting on their flights

Each gaming station comes equipped with a Playstation 4 Pro that’s-loaded with games, a leather president, a 43″ 4K television, noise-canceling headphones, charging anchorages for your electronic bias, and space to store the luggage.

What do all these gaming startups have in common

As the gaming industry evolves, so do the game studios evolve as well. The game designers are already adjusting to emerging trends by including VR and AR technology, and the metaverse in their projects. As the list indicates, even relatively new startups in this sector are creating, distributing, and producing games that millions of people love them. 

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24 cutting-edge social media startups to watch in 2025

24 cutting-edge social media startups to watch in 2025

24 cutting-edge social media startups to watch in 2025

February 10, 2024

Amazing social media startups with fresh approach on social networking
The social media landscape has expanded rapidly since the rise of industry titans like Facebook and Twitter in the mid-2000s. In fact the social media market has a projected market volume of US$189.50bn by 2027.

With wide demographic appeal across generations, geographies, and cultures, entrepreneurs continue seeing potential in innovating the ways people interact online.

What are social media startups?

Social media startups tap into our basic human need to share experiences and form bonds. They build fresh platforms designed to foster new types of interactions and bring people together in creative ways.

Top social media startups

Complete list of social media startups that are worth knowing:

Tribe

Founded in 2014, Tribe operates an online marketplace that connects digital marketers to creators for branded content production. Their platform makes it fast and affordable for brands to source customized photos, videos, and designs. In the past, getting quality branded content often meant high agency fees and long turnaround times. 

Tribe gives companies self-service access to over 100,000 creators from 167 countries. Marketers can submit briefs detailing exact content needs. Creators then submit proposals and samples. Once the brand selects its preferred creator, TRIBE facilitates messaging and file delivery through its dashboard. They ensure creators get paid fairly while brands get rights-cleared, original branded content completely tailored to any campaign.

Partiful

Founded in 2020 Partiful is a startup aiming to make event planning a breeze. They target busy people who want to throw memorable parties without the hassle.  Unlike relying on scattered texts and chats, Partiful offers a central platform to create event pages, invite guests, track RSVPs, and send updates.

They even boast a fun and user-friendly interface to build excitement for the event. Partiful seems to be gaining traction with young professionals and tech founders and could be the go-to invite app for your next gathering.

Gloat

Gloat operates an internal talent marketplace enabling employees to discover and apply for jobs across the parent company and its subsidiaries. The platform gives workers transparency into growth paths by showcasing vertical, lateral and complimentary internal openings tailored to individual skills and aspirations. Workers signal readiness while managers staff critical roles faster by tapping motivated yet underutilized talent already familiar with company culture and systems.

With retention risk detection, succession planning tools, and skills-matched recommendations, Gloat gives enterprises data-driven visibility to cultivate, rather than acquire, their strongest future leaders. By matching existing employees with the best-fit internal opportunities first, Gloat helps organizations optimize development, engagement and retention for today’s fluid workforce.

Nextdoor

Founded in 2011, Nextdoor created a modern town square gathering place online for hyperlocal conversations and recommendations. Features like neighborhood groups, local business listings, and free item exchange aim to foster neighborhood cohesion.

By creating a digital hub for neighborhoods, Nextdoor facilitates local bonding. The app bridges online and offline communities in a purposeful way. Given widespread member adoption, Nextdoor clearly fills a need.

Wombo

Launched in 2020, Wombo quickly amassed popularity for its realistic, synchronized lip syncing effects applied to user photos. The app makes deepfake face manipulation accessible to anyone for humor and creativity.

By showcasing AI’s media generation potential through music, Wombo pioneered viral deepfake entertainment. Their platform allows experiencing joyful applications of machine learning advancing creative possibilities.

Torum

Launched in 2018, Torum incorporates DeFi and NFT features enabling monetization like tipping content in tokens, staking collectible social media NFTs, and earning from quality engagement.

By integrating crypto models, Torum incentivizes participation, ownership and governance. The platform aims to value contributors and enable community-driven ecosystems.

Kumu Holdings

Launched in 2018, Kumu enables users to stream talent shows, sell products, and send virtual gifts to creators. Fans and celebrities engage via live broadcasts tailored for the mobile format.

By pioneering interactive social streaming, Kumu helped energize underserved communities through participatory entertainment supporting new economic opportunities.

ResearchGate

Launched in 2008, ResearchGate enables researchers to share and access papers, ask questions, network across institutions, and stay updated on new findings.centralizing scholarly exchange and resources.

By fostering community, ResearchGate accelerates research productivity, feedback, and new developments. Their open platform cultivates advancement through cooperation between siloed disciplines and geographies.

Socialbakers

Founded in 2008, Socialbakers offers an all-in-one toolkit including organic content tracking, paid campaign administration, influencer management, and automated audience analysis leveraging machine learning.

By centralizing core capabilities, Socialbakers helps consolidate workflows and inform strategies with data. Brands gain visibility and control to improve social ROI.

POPS Worldwide

Founded in 2014, POPS produces content tailored for digital and social media engagement relying on data to identify trending topics and promising new formats. Their slate contains over 50 series each with unique interactive elements.

By pioneering new video content concepts, POPS taps into evolving viewing habits. Their digital-first model favors creative risk-taking and community building over traditional constraints.

Investing.com

Founded in 2007, Investing.com offers a comprehensive suite of financial products including streaming quotes, trading charts, breaking news, economic calendars, portfolio trackers, technical indicators and cryptocurrencies.

By centralizing financial information and analytics, Investing.com delivers a robust resource to supplement investment research and strategy. The breadth of data caters to every trading approach.

#paid

Founded in 2019, #paid provides brands access to a global influencer database sorted by audience demographics and engagement metrics. Companies can browse relevant creators, manage contracts, and track campaign analytics in one dashboard.

By centralizing influencer discovery and collaboration, #paid streamlines the process for brands to identify and activate effective influencer campaigns at scale.

AgoraPulse

Founded in 2015, AgoraPulse centralizes social listening, publishing, engagement, and reporting on one intuitive interface. Users save time switching between applications. Robust free plans cater to early-stage companies.

By consolidating functionality in an affordable package, AgoraPulse provides essential capabilities without overwhelming or overcharging customers. Their model favors simplicity and transparency.

Mys Tyler

Launched in 2019, Mys Tyler has women input their measurements to join relevant Fashion Houses matching their fit needs. Users share and get feedback on looks while discovering flattering, affordable finds styled just for their shape.

By catering to underserved fit niches, Mys Tyler taps unmet demand for community and inclusive fashion discovery. Their targeted recommendation algorithm celebrates diversity.

Linkfluence

Founded in 2006, Linkfluence tracks online discussions across social platforms to provide market insights and reveal partnership potential based on conversation patterns and influencer analysis.

By revealing connections between entities and audiences, Linkfluence aims to inform strategic decisions with social data. Clients can validate ideas against community needs or uncover ideal partners through interest graph insights.

Wrapp

Launched in 2011, Wrapp partners with retailers to distribute branded gift cards to consumer app users as they hit milestones or complete associated interactions. Users redeem gift cards instore or online.

By digitizing loyalty programs and gifts, Wrapp modernizes promotions with convenience while providing data on engagement. For brands, Wrapp drives measurable conversions and sales at scale.

Tonsser

Launched in 2014, Tonsser enables athletes to build accessible player profiles scouts actually use to evaluate talent, track performance through training tools, get expert coaching content, and directly message experienced players.

By providing a development hub and exposure channel, Tonsser empowers youth players’ aspirations while expanding scouting visibility. Young standouts gain control over their sports journey.

SamyRoad

Founded in 2014, SamyRoad developed tools to discover influencers by audience attributes and engagement rates across social platforms. Brands can browse profiles, collaborate on campaigns, and track performance from one intuitive dashboard.

By streamlining influencer discovery and campaign management, SamyRoad powers results-driven creator partnerships at scale. For marketers overwhelmed by fragmented processes, their solution brings coherence and effectiveness.

Smarp

Founded in 2011, Smarp helps companies distribute personalized communications across digital channels, foster two-way dialogue through surveys and posts, and empower brand ambassadorship by equipping staff with ready-to-share content.

By unifying internal communications and advocacy, Smarp helps organizations connect employees to purpose and leverage their collective impact. Engaged and enabled employees become powerful brand advocates.

NewsWhip

Founded in 2011, NewsWhip tracks content velocity across sites and authors in real-time to provide competitive intelligence on high-performing formats, topics, timing and platforms. Users discover popular narratives and optimize publishing accordingly.

By benchmarking content engagement, NewsWhip aims to help brands deliver stories optimized for impact and audiences. Trend analysis ensures content resonates with target demographics and interests.

Pepper the App

Launched in 2020, Pepper users share cooking videos, images, and commentary within a community of fellow food enthusiasts celebrating culinary arts. Features like weekly cook-off challenges foster engagement.

By cultivating an inclusive food-focused social network, Pepper taps into passions that unite billions. Their niche appeal celebrates a universal joy. For any cook or foodie seeking community, Pepper delivers a welcome place to share, learn and appreciate the delicacies bringing flavor to life.

Fishbowl

Launched in 2016, Fishbowl offers virtual spaces where professionals engage in anonymous yet meaningful dialogue. Members discuss workplace challenges, share knowledge, and find camaraderie with like-minded peers.

By fostering authentic exchange, Fishbowl taps unmet needs around professional bonding beyond office walls. Anonymity drives vulnerable discussion and mentorship.

500px

Founded in 2009, 500px features stunning original image galleries, licensing services, online print sales, challenges, and events to spotlight photographers. Community tools foster discussion and inspiration.

By celebrating remarkable photos, 500px cultivates meaningful human connection through visual storytelling. Photographers unlock new revenue streams and distribution channels for their work.

Exolyt

Launched in 2020, Exolyt provides an enterprise dashboard delivering audience insights, campaign tracking, competitive benchmarking, creator discovery, and platform guidance customized for business goals.

By making TikTok metrics actionable, Exolyt helps brands translate creativity into measurable impact. Marketers learn what content resonates, optimize investment, and turn engagement into conversions.

Conclusion

Social media startups tap into our basic human need to share experiences and form bonds. They build fresh platforms designed to foster new types of interactions and bring people together in creative ways.

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