5 questions to ask when choosing top SEO experts for your firm

5 questions to ask when choosing top SEO experts for your firm

by | May 2, 2024

Business Insights

5 questions to ask when choosing top SEO experts for your firm

May 02, 2024

Questions to ask when choosing top SEO experts for your firm<br />
Selecting the right SEO expert or agency to work with your business is a critical decision that can have a significant impact on your online visibility, lead generation, and overall success. With so many SEO providers in the crowded digital marketing industry, it’s essential to have a clear and complete vetting process to identify the top talent that can truly move the needle for your organization.

That’s why we’ll explore 5 key questions you should thoughtfully consider when searching for potential SEO experts or agencies. Asking the right questions will help you discern which candidates have the advanced technical skills, proven track record, and strategic mindset required to make and execute a customized SEO strategy that drives sustainable, measurable results for your company.

What is your approach to SEO?

The first question to ask potential SEO experts is about their approach to SEO. Understanding their methodology is crucial to ensure it aligns with your business objectives. A comprehensive SEO strategy should include on-page optimization, off-page optimization, and technical SEO. Ask how they balance these elements to create a cohesive strategy. 

For instance, if your business is located in Arizona and you’re looking for Tucson SEO experts, you’ll want a professional who understands global SEO tactics and can also apply local SEO strategies that attract and retain a local audience. How do they plan to make your firm visible to the local community? This gives you insight into their ability to handle both macro and micro aspects of SEO. 

Moreover, inquire about their adaptability to Google’s frequently changing algorithms and how they plan to keep your site compliant to avoid penalties. Their answers will reveal their expertise and how proactively they stay current with SEO trends. 

Types of SEO your site needs to succeed

How do you stay ahead of SEO trends and changes?

Top SEO experts must be proactive in anticipating what’s coming next. When evaluating the best SEO experts, ask about their approach to continuous learning and how they keep up with the latest SEO industry developments. 

It would help if you also inquired about their involvement in SEO forums, their connections within the network of SEO professionals, and any thought leadership activities they participate in, such as writing articles or speaking at conferences. These questions can help you assess their dedication to their profession and their ability to keep your SEO strategy innovative and competitive. 

How do you optimize for user experience?

SEO has evolved beyond just keywords and backlinks, it now heavily focuses on enhancing the user experience. Google regularly updates its algorithms to prioritize user experience as a crucial ranking factor, this shift underlines the importance of having a website that’s user-friendly, fast to load, and responsive.  

When speaking with top SEO experts, it’s important to ask how they plan to improve the user experience on your site. Your questions should touch on their methods for speeding up page load times, ensuring your site is mobile-friendly, and making navigation intuitive. 

Also, discuss how they plan to format content to boost engagement and keep visitors on your site longer. Understanding their strategies in these areas will show you their ability to manage comprehensive SEO that goes beyond just the basics. 

Can you share success stories and references?

The importance of solid evidence when choosing top SEO experts cannot be overstated. Always ask for case studies, client references, and before-and-after comparisons to demonstrate their effectiveness. You’ll particularly want to hear about campaigns that have significantly improved search engine rankings, increased traffic, and, most importantly, boosted conversions. 

Take it a step further by asking how these successes align with their clients’ original goals. This will help you understand if the SEO experts are skilled at developing and implementing strategies that meet specific needs.  

Additionally, find out how frequently they provide reports to their clients and what kind of details these reports contain. Remember, clear and consistent communication is crucial for monitoring progress and adjusting strategies as necessary. 

How do you conduct keyword research?

Keyword research is foundational in SEO, as it determines the target queries your potential customers are using.  So, understanding how top SEO experts conduct keyword research will give you insight into how they tailor their SEO strategies to target the appropriate audience. 

Discover which SEO tools they use, learn about their keyword selection process, and understand how they balance high-competition with long-tail keywords. Moreover, inquire how they integrate these keywords into your content strategy to not only attract traffic but also drive engagement.  

How do they ensure the content remains relevant and valuable to your audience while incorporating these keywords? This reveals their ability to merge technical SEO with user-friendly content. 

Conclusion

Choosing the right SEO expert is a strategic decision that can significantly influence the future success of your firm’s online presence. By asking insightful questions about their strategies and successes, you’ll get a clearer idea of which experts are truly capable of boosting your site’s rankings and attracting meaningful traffic.  

Remember, top SEO experts won’t just provide quick fixes, they’ll become your strategic partners in boosting your business’s growth, adapting their tactics as your business and the digital industry change. Make a wise choice to ensure your investment enhances your search engine rankings and makes a substantial contribution to your overall business objectives.

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17 B2B marketing tips in 2025 (Backed by experts)

17 B2B marketing tips in 2025 (Backed by experts)

by | Apr 29, 2024

Business Tips

17 B2B marketing tips in 2025 (Backed by experts)

April 29, 2024

B2B Marketing tips

B2B marketing targets businesses, but don’t forget – there are still humans making the decisions!

Apart from the fundamental B2B marketing tips that B2B companies are using to build stronger brand awareness, every year there are new innovative ways to stand out from the competition. Digital trends are following the fast-changing world, hence B2B marketers are always ready to experiment with their strategies and find B2B marketing tips that will work best in the near future.

B2B marketing tips you need to know 

Effective B2B marketing centers around people, whether it’s building partnerships or selling services.

Enhance video marketing

One of the B2B marketing tips that proved to be most effective is video content and many experts in the field believe that this trend is here to stay. 

Over the past few years, video content was a hot topic when speaking about B2B marketing tips for a reason. Moreover, based on the video marketing statistics, video marketing offers a better ROI and it helps with the lead generation too. Hence, 95% of video marketers plan to increase their spending on video marketing. Using a free online video maker can help you to quickly convert your ideas into video content as it has templates, music, and visual media available in it to enhance your content quality.

For creators looking to further enhance their video content, Videoleap video editor offers a powerful yet user-friendly platform that enables both novice and professional videographers to achieve polished, impactful results. With features that support everything from basic trimming to advanced effects and color grading, Videoleap is instrumental in enabling creators to bring their vision to life with ease and efficiency.

User-generated content

Another B2B marketing tip that is here to stay. Sharing user-generated content as part of your B2B marketing strategy will not only save you valuable time creating content, but it’s social proof that will easily help you earn the trust of your potential customers.

Furthermore, since you already know that tagging all accounts involved is one of the best practices, tagging the users who created that content will help you reach a new audience and will increase your brand awareness.

Posting user-generated content will help you to show that your product or service is useful and approved by your customers. You can even use your customer’s testimonials as part of your paid campaigns and entice new companies with those trustworthy recommendations.

Being on top when it comes to acquiring new leads and cost-effective, with businesses having already far-stretched budgets, I’m sure many will turn to the idea of establishing a referral program.

Shift to omnichannel marketing

With the changing times, a B2B marketing tip that became imperative to know is shifting marketing strategy from multichannel marketing to omnichannel marketing. Omnichannel marketing is when your intended audience is connected with all the channels, be it social media, physical storefronts, mobile marketing, newspapers, and the web. 

Use full-funnel marketing

Full-funnel marketing means reaching consumers where they fall within the funnel. It is a necessary approach because it allows marketing efforts to be calculated. Creating a successful full-funnel marketing strategy starts with B2B marketers mapping out the three stages of the funnel and the content assets required for each.

That allows marketers to identify which part of the funnel is leaking and where they might be losing customers, and look for ways to improve and enhance the customer journey. Creating a full-funnel marketing strategy ensures that marketing efforts are calculated, with clear potential results, and keeps efforts focused on outcomes rather than just activities.

Dave Toby, Director of Pathfinder Alliance

Start a referral program

A referral program is a great way to find clients online, thus, it’s one of the best B2B marketing tips that can make a change in your B2B business. Create a referral program that allows other businesses to share your products or services with potential clients, track those referrals, all while incentivizing them to keep referring your company.

When creating a referral program, here are a few things to keep in mind: make the sign-up process simple and hassle-free. If it takes too long for businesses to sign up, they will lose interest. Create a simple way for businesses to sign-up and start sharing.

Nina Jensen, Community Outreach Manager at 8×8

Referral marketing takes a huge impact on a business’s approach for a few years now. Being on top when it comes to acquiring new leads and being cost-effective, with businesses having already far-stretched budgets, I’m sure many will turn to the idea of establishing a referral program.

Joy Corkery, Content Marketing Lead at Latana

Listen more market less

One of the B2B marketing tips that no one mentions is to stop marketing. Seriously. Instead, start listening. Then respond. You can even do this in your blog. Before you research keywords, talk to your customers. Find out what their questions are and then address them, candidly, in your blog posts.

Nicolas Jacobeus, Founder and CEO of SaaSpirin

Invert the marketing funnel

B2B companies should completely invert the marketing funnel and focus on driving action first, as opposed to awareness. How would they accomplish this? Instead of focusing primarily on the features of their product or service, they should focus on crafting a narrative around how their biggest advocates use them! 

As we know, reviews and testimonials are gold for businesses and will be for the foreseeable future. Throw in the fact that emotion is often a greater purchase indicator than logic, and you have a recipe for marketing success.

Cory Young, Founder of BCC Interactive

Appeal to the human beings

Stop marketing to robots. B2B companies often fall into the trap of marketing to businesses. They treat their audiences as robots. But remember, there are individual people who see your ads, read your white papers, and evaluate your business proposals. Stop being boring and learn from consumer companies instead.

Ariel Lim, Digital Marketing Consultant

One of the B2B marketing tips that creates the biggest opportunities is to describe and position products in a way that appeals to the human beings they’re trying to sell to. A lot of B2B positioning feels like it’s pulling from the investor deck, rather than an insights-driven effort to understand an audience. 

If you position yourself as a B2B solution platform that finds synergies to streamline operational efficiency, there’s a pretty good chance your audience can’t tell what you really do, what sets you apart, or why they should work with you. If you develop messaging that’s distinct, specific, and benefit-oriented, you’re much more likely to connect with your buyers.

Elliott Brown, Director of Marketing at OnPay Payroll and HR 

We find that the best way to market B2B business is to create personal relationships with customers and use storytelling as much as possible.

Be personal. Connect with real people through social media platforms. People respond to sincere, non-automated, non-sales-pitchy messages. Get interested in their companies and the work they do. Exchange ideas and information.

Creating meaningful, personable, mutually-beneficial relationships can help build a great business environment. Then, use customer success stories to tell your own story and how you help other businesses. After all, that’s the real essence of a successful B2B enterprise.

Natalya, Content Marketer for LiveHelpNow

Bifurcate your marketing funnel

Most B2B marketing teams make the flawed assumption that all marketing qualified leads are the same and convert through the funnel at the same rate. This assumption breeds marketing struggles. The funnel needs to be divided into the following parts:

 

  • High Intent: These are leads that have completed website demo requests, pricing requests, talked to sales, submitted contact forms, etc.
  • Low Intent: These are led like webinar attendees, ebook downloaders, paid social traffic, direct response, etc.*

Once you see the data, you’ll realize that high intent matters most and you can shift your efforts to influence those conversions with greater focus.

Vivek Nanda, VP of Marketing at Jorsek Inc., makers of easyDITA

Pre-validate marketing campaigns

One way B2B companies can improve their marketing is by pre-validating their marketing campaigns for optimal results. For each campaign, publish 3 versions of your content at 25% of the campaign duration using 25% of the budget. Then, use the remaining 75% of the budget on the version of the campaign that performed the best during the trial period.

Nick Swekosky, CEO of Market Metrics

Add your phone number

Add a Whatsapp number and a phone number to your landing pages, social media creatives, ads, and your business website. Many B2B companies just have a contact form or email id. But a lot of clients want to connect immediately. Responding instantly gives you a big advantage over competitors who might respond in 8-24 hours. 

We’ve been able to get the information required to make a quote much faster (usually within 2 hours) and in most cases, send a proposal the same day. When you respond instantly, the client is less likely to contact your competitors.

This has made our marketing much more effective and increased our conversion rate 3x times.

Nikita Agarwal, Director at Milestone Localization

Add a chatbot on your website

Chatbots play a crucial role in engaging the customers as customers nowadays want quick answers to their questions and queries that are accessible 24/7. Thus, Chatbots are the most necessary marketing automation since they help you easily communicate and engage with clients.

Werner Jorgensen, Marketing and Sales expert at Tooleto

Free offers

After working with dozens of B2B businesses all around the USA, I can say with confidence that offering a tool or service for free is the best way to get new business in your door. Whether it’s a template, a spreadsheet, information, or something else – give  it away.

You’ll earn trust and get your foot in the door faster than an aggressive sales strategy. So much of the online space is inundated with sleazy sales and smoke and mirrors that you have to earn someone’s trust before you ever get a conversation.

Mike Funkhouser, CEO of Small Business Mentor

Approach branding differently

Branding, a customer’s perception of a product or service, has become more important for B2B than ever before. I believe we’ve fallen in love with our B2B partners just like we have to fall in love with a consumer brand. B2B companies are going to have to really home in on the following things:

 

  • People will buy on the long tail – Brand and product differentiation will matter, even for commoditized products and services as products become more accessible.
  • Transparency and positions matter – Businesses have to be more concerned than ever about ESG (Environment, Social, and Governance) than they have had to in the past.
  • Multi-channel is key – Traditional “smile and dial” will be replaced by automated programs that feel personal. 

Bo Bothe, CEO of BrandExtract

Podcasting

I’ve found podcasting has been a tremendous help in B2B brand building over the past few years. Although I’ve co-hosted 2 podcasts over the past 10+ years, our experience helping create and market podcasts for B2B clients is more compelling.

A few years ago, we helped build a content and marketing strategy for the Craving The Future podcast, which resulted in the host landing a global hotel client within months after launching.

The best way to get into podcasting is to leverage your network to secure interesting content and interviews. The bigger the names, the more likely they are to generate interest and provide further leverage to secure future high profile guests.

Industry influencers are also likely to have their own following and market the podcasts to their networks for added reach.

Kent Lewis, President & Founder Anvil

Niche marketing

Niche marketing makes selling easier because you are targeting a specific audience and you can ensure that your offering is tailored to meet the needs of your audience. They will immediately know that you are perfectly positioned to help them.

Because you are clear on what you’re offering then your content will flow more easily. Everything that you create can be done so with your target audience in mind.

Louise Burke, founder of  Zapp Communications

Conclusion

Do you see it? The line between B2C and B2B marketing is blurred and you can’t really tell where one’s beginning or ending. That’s because in both cases the human should be in your focus. Moreover, marketing trends that really work for B2B companies are rapidly changing, so to stay in the game you must always be ready to implement the newest B2B marketing tips. 

Although part of these B2B marketing tips were popular for some time now and showed how effective they are, some of the B2B marketing tips listed in this article are new in the marketing world. That means, you are lucky you find out about them before everyone else and you can become an early adopter and leverage this advantage.

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Top 25 NFT startups that you need to be aware of (2024)

Top 25 NFT startups that you need to be aware of (2024)

by | Apr 22, 2024

Top Startups

Top 25 NFT startups that you need to be aware of (2024)

April 22, 2024

Must-know NFT startups that are on the forefront of this new industry

Blockchain is a hot topic these days and it seems to be well on its way to be a revolutionizing technology that will transform the 21st century. If you still don’t have any idea why just think about the changes that happened after Nikola Tesla invented electricity. Marvelous, isn’t it?

NFT startups will bring transformation not only in the way how we do business but also it will transform almost every other industry. Starting from healthcare to government agencies and real estate investments.

These innovative NFT startups are at the cutting edge of this exciting technology and it is expected to have success in the coming years.

What is an NFT startup?

NFT Startups are business companies that work with Blockchain technology and have created or leveraged non-transferable tokens that represent unique digital assets, that can be sold as physical products.

The top 24 NFT startups

In the list below, we show you the top 24 NFT startups that are changing the game in the Blockchain industry.

Element Market

Element Market operates a digital asset exchange that allows trading of cryptocurrencies and NFTs (non-fungible tokens). What makes Element Market unique is that it goes beyond being just a trading platform. The service also aggregates and analyzes NFT sales data from multiple marketplaces, providing transparency into price histories, floor values, bid-ask spreads, volatility, and other analytics. This gives traders and collectors more context about the true underlying value and demand dynamics of individual NFT projects.

With robust tools for valuation and discovery across the fragmented NFT landscape, Element Market aims to become the go-to platform for investors to research, buy, sell, and track the performance of crypto-assets like NFT collections along with traditional cryptocurrencies.

ConsenSys

Founded in 2014 in Brooklyn, New York. It’s one of the leading Ethereum companies in the blockchain industry. Their mission is to create next-generation applications, launch cutting-edge financial infrastructure, and gain access to the decentralized web. Their product suite, which includes Infura, Quorum, Truffle, Codefi, MetaMask, and Diligence, serves millions of users globally and has raised billions of dollars in digital assets.

Dotmoovs

It’s a new startup, founded in 2021 in Tallinn, Estonia. It’s a Play2Earn e-sport competition platform that allows users to rate their performance and challenge each other in their favorite sports using AI video judges. By using the platform, players can earn $MOOV, NFTs, and other rewards. The company’s motto is “We eliminate any physical and geographical limitations in sports and allow everyone to turn their training into powerful peer-to-peer competitions.”

Dapper Labs

Founded in 2018 in Vancouver, British Columbia, this startup is a pioneer in the e-gaming world.
This startup stays behind companies like CryptoKitties, NBA Top Shot, NFL All Day, UFC Strike, and Flow blockchain. In their work, they use Blockchain technology to bring NFTs and new forms of digital assets closer to their fans.

In four years, this startup has successfully raised over $600 million from investors including Andreessen Horowitz, Coatue, Union Square Ventures, Venrock, Google Ventures, Samsung, Dreamworks, Coinbase, and Zynga.

Polkawar

Is a decentralized platform for online game fighting based on a blockchain network. Inspired by the NFT subcategories, PolkaWar creates a fighting game in the real-time world. Players build a character system with various levels of weapons and equipment to battle other players (characters). Also, players can buy and sell digital items on the NFT marketplace.

Element

This project is founded and designed in 2021 from three viewpoints of creators, users, and communities. Their vision behind the project is to enable more users to enter the NFTs market and facilitate the integration of traditional markets and the crypto economy.

Element is a decentralized NFT marketplace built on a decentralized blockchain network to help create, discover and share a valuable trading platform for both NFT creators and investors.

VulcanForged

It’s a community-based project launched in 2020. It presents the development of world-class blockchain games by supporting developers from the entire world to participate through incubation and crowdfunding development programs.

In just two years since its launching has grown from a small NFT platform to an immense App platform, game studio, launchpad, and NFT marketplace. In 2021, has launched its decentralized exchange marketplace called VulcanDex which entered into the top 5 NFT marketplaces.

Polychain Monsters

Previously known as Polkamon is a P2E trading game based on blockchain technology that incorporates elements and gameplay patterns from Pokemon cards.

Offers playful entertainment, easy trading, and different types of animated NFTs of unique and colorful monster and creature characters. Its advanced features make it different from other NFT collecting platforms currently available. To participate in the ecosystem, players can use the Polychain Monster, which is an NFT token. 

OpenSea

Launched in 2017 with headquarter in New York. This startup represents an open and comprehensive web3 platform that allows an individual to explore their NFTs, connect and buy and sell their NFTs. 

OpenSeathe first and largest peer-to-peer marketplace for non-fungible tokens or NFTs. It also includes collectibles, game items, domain names, digital art, and many other items secured by blockchain.

YieldGuild Games

It’s a blockchain-based organization that pools funds and invests in in-game NFTs, allowing members to play Metaverse games and earn rewards. This organization is created in 2021 and is one of the first Yields to bring his DeFi concept of Yield Farming to Play to Earn.

Yield Guild Games acts as a device for lending in-game NFTs to members who cannot afford to purchase NFTs themselves.

OTM NFT

Own the Moment is another “new kid from the block”. This startup is launched in 2021 and since then it has seen tremendous growth. 

It’s an immense platform that consists of, a content provider, and a community that provides everything you need to collect and invest in NFTs. Their mission is to help and support everyone that needs a strategy in this emerging field, through NFT discovery, education, analysis, and discussion.

Verisart

Launched in 2015 with headquarters in Los Angeles, California is a creator-driven platform to mint NFTs, sell digital art pieces, and connect with collectors.

To assist artists, the company has created a blockchain-based digital certification platform for certifying and verifying artworks and collectibles. Every NFT carries an integrated Certificate of Authenticity designed to verify creative authenticity for physical and digital art and collectibles.

Doingud

Is a new upcoming NFT startup that comes from Europe, with headquarters in Zug, Switzerland launched in 2021.

Is a next-generation ecosystem that is investigating the future of digital media and collectibles. It aspires to be a community-owned platform, working to empower creators, curators, brands, and organizations to engage with their audiences. Their mission is to get into sustainable revenue streams, generate value for their audiences, and make a meaningful impact in the blockchain industry.

Ternoa

Is a blockchain design created in 2013 which serves for storing and transferring particular data anonymously and securely.

It works by operating decentralized blockchain storehouse networks to store this data which is also passed down across generations. It uses NFTs as transmission technology. It’s also allowed, to transfer a variety of data like prints, vids, watchwords, legal documents, bank details, and more. Along with that, it’s also able of driving event- grounded data transfers.

Mintable

If you are looking for an NFT marketplace for collectors and digital artists, Mintable is a name that has recognition among collectors. This platform exist since 2018 and is a great place to begin exploring the wide world of NFTs. Offers a variety of non-fungible commemoratives including digital collectibles, music, art, in-game particulars, and many more.

This is an Ethereum- grounded NFT business that gives collectors an easy way to produce, buy, and sell colorful NFTs. To buy or sell on Mintable, you need to have Ethereum coins.

Rarible

It’s an open-source NFT marketplace launched in 2020. In the short two years since its launching, it became one of the best NFT marketplaces that work on the Ethereum blockchain technology. Their main goal is one day to be a decentralized-independent association.

The platform uses its cryptocurrency called RARI which is the first governance commemorative in the NFT world. RARI enables the collectors on Rarible to bounce for any platform upgrades and share in curation at a rate of,000 RARI a week. While artists are needed to submit their creations for endorsement.

Spores

The founders of this startup have a vision that crypto will guide to decentralization of ownership and redistribution of capital. So, their mission is to develop an NFT ecosystem that will be centered and community-driven.

Spores Network builds a blockchain technology that will be the fundamentals for a full-stack, blockchain-agnostic NFT- DeFi platform. They believe that the platform will be secure, flawless, and friendly for all actors, making mass relinquishment of NFTs possible.

Applify

This is a startup that comes from India, founded in 2014 with headquarters in Mohali City, Punjab. Besides their specialty in mobile and web development, they also started developing NFTs.

Team Applify has created some incredible, cutting-edge products. Such as a marketplace for NFT watch faces which is a fusion of blockchain technology, crypto dynamics, and an OTT platform that converts any smart screen into a theater.

Charged Particles

This project was launched in 2020 in Aurora, Ontario. Designed as a protocol combining Decentralized Finance and Non-Fungible Commemoratives. With this protocol, you are suitable to turn a standard NFT into a yield-generating investment.

Their vision is to integrate this protocol into every NFT platform with the end goal to become a fundamental technology in the development of NFTs.

Bitski

Is an NFT business launched in 2016 in San Francisco, California. Their product is the first digital wallet for mainstream usage. Their developer-focused blockchain Etherium wallet allows creators, brands, and platforms to easily create, sell, and purchase NFTs through their platforms. 

Nifty

Nifty allows artists, creators, and collectors to mint, display, and trade NFT digital art and collectibles.

Key features include artist profiles, social feeds, and wallet-free transactions. This allows community engagement directly on the site, unlike some NFT marketplaces. Nifty’s also handles gas fees behind the scenes, simplifying the transaction process for buyers.

OneOf

Launched in 2020, OneOf aims to bring environmentally friendly NFTs to the music industry. Their curated marketplace allows fans to buy certified digital collectibles from major artists and icons.

OneOf operates on the energy-efficient Tezos blockchain. This enables their NFTs to use nearly negligible energy versus counterparts on proof-of-work blockchains which allows fans can collect music NFTs with confidence in a lower carbon footprint.

CryptoSlam

Founded in 2021, CryptoSlam aims to bring transparency to the nascent NFT market through data. Their dashboard lets users view real-time and historical NFT sales activity across marketplaces and blockchains.

Tools include ranking of top collections, rarity analysis of traits, listings of top sales, and more. For individual NFTs, users can access backgrounds, current listings, sale history, and other details.

RBL

RBL Labs burst onto the scene with their hit blockchain card game Legends of Crypto. The game struck a chord by featuring real crypto influencers and personalities on collectible NFT cards. From LOCGame to the metaverse city of Cryptise, their goal is to bring fun, lucrative, decentralized games to the future users of Web3.

With $10M in funding, RBL Labs is poised for rapid growth alongside the GameFi movement.

KnownOrigin

Founded in 2018, KnownOrigin was one of the first NFT marketplaces focused on digital art. Their platform allows artists to mint and sell original works as NFTs directly to collectors. Artists can build their brand and body of work over time, cultivating a fanbase of owners. Collectors can discover and invest early in emerging digital artists.

With more than $300M in sales to date, KnownOrigin demonstrates the potential of NFT marketplaces to empower independent artists.

What do all these NFT startups have in common

As we said at the beginning, all these startups are still new and in development. But they have a huge potential to transform not the Blockchain industry only, but also the way of doing business and transferring money as never seen before.  Keep up with this new industry by following these startups, getting deep into the unique parts of NFT marketing and being active in the community.

Discover more creative startups that might interest you:

  • Innovative sports startups encouraging people to have a healthier lifestyle.
  • The best cyber security that are working on keeping the Internet a safe space.

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Top 20 gaming startups to know (2024)

Top 20 gaming startups to know (2024)

by | Apr 16, 2024

Top Startups

Top 20 gaming startups to know (2024)

April 16, 2024

Innovative gaming startups that are improving the gaming industry

Nowadays, video games are not just ordinary tools for entertainment in our spare time, they’ve become much more than that. As the internet and technology are becoming cheaper and widely available, online gamers are increasing exponentially every day. With revenues of over US$300 billion in 2022 alone, the gaming industry is one of the fastest-growing industries in the world.

All this rapid development gives room for the launch of new gaming startups in this industry, but, like in any business. Some of the new startups will go bankrupt, some will be bought and taken over by other bigger startups. Only a small percentage of them will survive and grow into unicorns that will transform the future of the gaming industry.

The top 19 gaming startups

Let’s take a look at these 19 startups that have the potential to become unicorns one day and make big changes in the gaming industry.

Immortal Game

Immortal Game is an innovative digital version of chess that integrates blockchain play-and-earn mechanics into the classic strategy game. The web and mobile platforms allow players to test their skills against others online while earning cryptocurrency rewards through competitive tournaments and contests. By incorporating NFT collectibles into the game experience, players can acquire unique digital assets like custom chess boards and pieces that provide in-game advantages.

Immortal Game hopes to attract both enthusiastic chess fans and play-to-earn gamers by merging the strategic depth of the iconic board game with emerging trends in digital gaming powered by blockchain technology. The platform aims to cultivate a new chess metaverse that keeps the integrity of the original game while evolving gameplay through creative crypto incentives and features.

Twin Suns Corp

Founded in 2020 in Seatle, WA is a video game studio that develops action games with AAA-class platform titles for consoles and PC. 

The founders of Twin Suns Corp. are all seniors with huge experience in the gaming industry. They have worked on Hitman 3, Gears of War, and the Halo franchises, among others. That says a lot about the potential this startup has for future development in the gaming industry.

SkyMavis

Is a technology-focused gaming studio with a focus on blockchain technology and NFT. This studio is founded and launched in 2019 with headquarters in the Central Business District, Singapore.

The company offers the Axie Infinity game, which uses NFTs to financially reward players as they play more. Sky Mavis also creates marketplaces for the trading of one-of-a-kind digital assets. Sky Mavis uses blockchain technology to develop games for the future that will be played in the metaverse.

EsportsXo

This is a gaming startup that comes from India. Founded in 2020 in Bangalore province it’s one of the fastest-growing esports tournament management companies that provides software to manage online tournaments. 

Their vision for the future is to create the world’s largest community of console, PC, and mobile gamers where all gamers will be in one place. And to start making VR projects for the metaverse.

Zynga

This is the startup that stays behind the well-known games Zynga Poker, Farmville, and World With Friends launched on Facebook. It was founded in 2007 in San Francisco, California, and is a pioneer in creating simple social games, which are popular among the people.

With an average of 37 million daily active users, it’s one of the biggest unicorn companies in the online gaming world. And its influence is growing even more, as they are currently expanding into mobile applications and virtual reality.

ScopeLy

Is an entertainment and mobile-first video game studio founded in 2011 with headquarters in Culver City, California, and operations on all seven continents. This is another multi-billion fast-growing unicorn in the online gaming industry.

In the range of games that the development team has created are games such as, “Star Trek Fleet Command,” “MARVEL Strike Force,” “Scrabble GO,” “WWE Champions,” “Yahtzee With Buddies” and “Stumble Guys,” among others.

Rogue Games

This gaming startup is launched in 2018 with headquarters in Los Angeles, California, and branch offices in San Mateo and Seattle. During this short span, the company has had huge success in developing and launching games for mobiles, PCs, and consoles. With this success, the company managed to assert itself as a major player in the gaming industry.

In the company’s portfolio, you can find a huge of games, including several award-winning such as Oz: Broken Kingdom, Sociable Soccer, Wild Life: Puzzle Story, Hexaflip: The Action Puzzler, Super Impossible Road, and many more.

Asobo Studio

Created in 2002 in Bordeaux, France. With 20 years of history under its belt, this French video game studio is considered a leading company in PC and console video game development.

In addition to the many projects that this studio has worked on, it can boast two big projects in the portfolio. Microsoft Flight Simulator and the award-winning project A Plague Tale: Innocence.

In the future, this company wants to focus on developing augmented reality solutions that will make transformations not only in the gaming industry but in other industries as well.

Jam City

Another unicorn launched in 2009 with headquarters in Culver City, California, and another nine studios located in the United States, Canada, South America, and Europe. This startup managed to make a huge success in the industry in a relatively short period.

In addition to the many popular games that this studio has made. The biggest success was recorded in 2018 with the game Harry Potter: Hogwarts Mystery. Since then, this company has seen continuous growth and development.

Itatake

This small startup comes from Northern Europe, more precisely Gothenburg, Sweden. Founded in 2011 with a team of just nine members, this company has seen significant success in developing games for mobile devices. Their games are in high demand and currently have over 13 million downloads and some of them are winning-award games.

Their plans include expanding their team of developers and producing even more mind-blowing games that will make an impact in the gaming industry.

Tiidal Gaming Group Corp

This is a Canadian professional esports, betting, and entertainment organization founded in 2018 in Toronto.

Tiidal has two subsidiaries Sportsflare and Lazarus Esports. Sportsflare offers reliable odds feeds and cutting-edge technology based on artificial intelligence solutions for sportsbooks, sports events, online betting, media, and video game firms. These solutions include a predictive engine, data platform, and trading services. Lazarus is the first recognized esports team in Canada and is rated as the best Canadian esports team based on past success.

The Sandbox

Is a gaming platform launched in 2018 by a group of software engineers. The Sandbox represents a gaming platform to provide a metaverse where cooperatively and without a central authority, virtual worlds and games will be produced. The platform allows users to customize and enjoy the game in any way by allowing users to animate three-dimensional objects, create games using in-game visual scripting, and NFTs to transfer assets from one game to another.

nDreams

The company was formed in 2006 and it’s located in Farnborough, Hampshire in the United Kingdom. In their portfolio, you can find projects made for different video platforms such as Play Station Home, The Virtual World on Sony’s Play Station Console, and so on.

In the last seven years, they are focusing on developing software for virtual reality headsets. So, from 2014 onwards, they have developed games that can be played in virtual reality too. Some of the game titles are: “The Assembly”, “Gunner”, “Perfect Beach”, “Little Cities” and many more. Their plans for the upcoming years are to start developing VR games for The Metaverse.

Build A Rocketboy

This company comes from The United Kingdom. Founded in 2016, with headquarters in Edinburg, Scotland, and operations in Hungary, The Nederlands, France, and California is another fast-growing game studio in the industry.

The studio works on a new project, a game called “Everywhere” and the plans for release are for 2023. The game is a multiplayer open-world AAA game with social and streaming integrations and user-generated content implemented through a “virtual sandbox” where users can design their worlds.

1047 Games

This is another fast-growing gaming startup. Within just 5 years of its launch, this small game studio evolved into a big VC-backed company and managed to raise over 120 million dollars in funding. This rapid development allowed them to develop the flagship game Splitgate, which soon became a huge success.

Their way of working is quite simple and flexible.Тhey believe that freelancing is the future of remote work. They employ talents from over the world who are willing to help to build and grow this startup into a big unicorn company.

Chaos Karts

This project is founded in London, UK in 2019. It’s a video game designed in kart-style and it brings a real-life go-karting experience to the players. The team behind this project wanted to provide a live-action video game experience for the tech-leisure market. The game let players race around circuits in a digitally projected world thanks to augmented reality go-karting tracks, and power-ups.

Gamee

It’s a video game project founded in 2015 with headquarters in Prague, Czech Republic, and office locations in Preston, UK, and Hong Cong, China.

Gamee is a social-networking-based mobile application where it connects gamers, brands, and crypto projects in one place through play. The studio provides a variety of minigames so that its users can play and compete against their friends on a social networking site. 

Since the studio has an open-source developer platform, anyone has an opportunity with contributing and creating games for Gamee.

Mythical Games

It’s a gaming studio launched in 2018 in Sherman Oaks, California, with operations in Seattle, Washington State, and Overland Park, Kansas. The owner designed the studio to connect businesses, players, and artists through individualized experiences and content. 

On the EOSIO crypto platform, the studio offers decentralized gaming applications that use blockchain technology to create games where players can own the assets they create. This allows users to create products that encourage people to the adoption of distributed ledger technology through games.

Paradox Interactive

This game company with headquarters in Stockholm, Sweden is around since 1999. In its working history, the company has expanded in Europe and USA, and now has offices in Delft, The Nederlands, and Seatle, Washington. Their main focus is developing PC-based strategy games.

In the company’s product portfolio, you can find Franchise brands including Stellaris, Europa Universalis, Hearts of Iron, Crusader Kings, Cities, Skylines, Tyranny, and Magicka. Additionally, Paradox is active in game publishing, in-house game development, and brand licensing for White Wolf. The company sells its games via Apple, Google Play, Sony Store, and the digital distribution platform Steam.

Game Way

Designed and launched in 2018 in Tigard, Oregon, it’s a video game project installed in airports across the US. The game brings unique entertainment to passengers to have fun while waiting on their flights. 

Each gaming station comes equipped with a Playstation 4 Pro that’s-loaded with games, a leather president, a 43″ 4K television, noise-canceling headphones, charging anchorages for your electronic bias, and space to store the luggage.

What do all these gaming startups have in common

As the gaming industry evolves, so do the game studios evolve as well. The game designers are already adjusting to emerging trends by including VR and AR technology, and the metaverse in their projects. As the list indicates, even relatively new startups in this sector are creating, distributing, and producing games that millions of people love them. 

Discover more creative startups that might interest you:

  • The best DeFi startups working on alternatives for the standard financal services.
  • Top media startups that are changing the way the media works in the online world.
  • Art startups with creative solutions for artists worldwide.

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11 best online networking events (free and paid) to attend in 2025

11 best online networking events (free and paid) to attend in 2025

by | Apr 16, 2024

Business Tips

11 best online networking events (free and paid) to attend in 2025

April 16, 2024

Online networking events to attend

Online networking events flourished since 2020 and they’re here to stay. They made networking easier and much more accessible, even for the smallest businesses. 

As a business owner, you have to become noticeable and the best way to do that is by connecting with other professionals. Whether you want to trade information, build relationships, or exchange opinions, virtual networking events are a great opportunity for your business to blossom.

Luckily, the number of online networking events is only growing – 21% year over year. Yet somehow, it’s hard to find a virtual networking event for business owners and professionals that’s not a complete waste of time

So let’s have a look at some of the best free and paid networking events online, and the key benefits of attending one.

Online networking events you need to attend to create big business opportunities

To save you some valuable time doing research, we’ve done it for you and we created a list of the best online networking events. Moreover, because networking is only effective if done regularly, we put the focus on weekly or monthly online networking events.

Evolution Virtual Networking

Evolution Virtual Networking is one of the finest online networking events for entrepreneurs.

These virtual networking events are ideal for entrepreneurs who want to promote their message and acquire new skills from other like-minded company owners. Guest speakers are often invited to speak on particular subjects and offer deeper insights. 

When: Every other Thursday at 9 am CET

Who is it for: Owners of small businesses from all walks of life.

Cost: Free to attend

IWant2Network

IWant2Network is one of the most known online entrepreneur networking events for company entrepreneurs. This corporate networking event has no membership requirements or a one-profession restriction since it’s all about making contacts.

In other words, IWant2Network is one of those networking virtual events that are intended to assist and grow your company and career while maintaining a professional and enjoyable atmosphere.

When: Several dates per month.

Who is it for: UK based businesses

Cost: Starts at £15

WoW members monthly meeting

WoW members’ monthly meeting is one of the finest online networking events for company entrepreneurs. This is a regular Women of Wearables business networking event. A casual online meeting where you may share your experiences, get assistance, or meet and connect with other people who share your interests.

When: Every first Wednesday of the month.

Who is it for: Professional women and anyone with an interest in wearable technology and providing women with a platform for growth

Cost: Free to attend

The Rebellious Business Network

The Rebellious Business Network will provide you with noteworthy training sessions, the latest strategies, tips, and tricks to help your business thrive.

The best part is that every week, there are industry-leading guest experts and Keynote Speakers that share some serious value and practical advice around the subject of getting your business seen and heard online.

When: Every Wednesday at 10:30 am BST.

Who is it for: Small business owners. 

Cost: Free to attend

Every.Black Entrepreneur International Masterminds

Every.Black Entrepreneur International Masterminds is one of the top online entrepreneur networking events for small company entrepreneurs. These virtual networking events are well-known for the exciting speakers and cutting-edge technical insights they feature. They discuss books, their perspectives, and their insights on entrepreneurship.

When: Every Monday at 8:00 a.m. EST.

Who is it for: Ambitious entrepreneurs from around the world.

Cost: Free to attend

ONLE

Speaking of networking virtual events, ONLE is another brilliant opportunity for business owners. Just like regular business networking, the meeting is just the starting point for building relationships. They hold a group chat where you can quietly listen in and learn or you can jump in and share your views.

Each meeting, you’ll also be given the opportunity to have an improvised one-to-one chat with someone from the group. Therefore, if you’re looking to strengthen your professional network, ONLE is a sound choice.

When: Multiple dates per month.

Who is it for: Business owners from all industries.

Cost: Paid membership £39 per month

The Three Martini Lunch National Virtual Networking Event

The Three Martini Lunch National Virtual Networking Event is a virtual networking event for meeting new people, establishing connections, and networking digitally with highly engaged professionals, entrepreneurs, and decision-makers. It is one of the greatest events for entrepreneurs to attend if you want a more laid-back vibe. 

When: Every Tuesday at 5 PM EST

Who is it for: Entrepreneurs from everywhere who want to stay socially distanced but virtually engaged.

Cost: Free to attend

Network After Work Virtual Networking

Network After Work Virtual Networking is a virtual networking event that brings together busy, socially active individuals who appreciate the value of networking and expanding their network. Hosted by A Network After Work moderator, it’s the ideal virtual networking group to network, create ideas, solicits feedback, and meet others who share your aims. 

When: The dates vary according to the location.

Who is it for: Entrepreneurs, professionals, and leaders interested in establishing and maintaining significant connections.

Cost: $0 – $99

MPWR Networking

This online networking club is for all those businesswomen who have been ruling their businesses fiercely. It is for all those women who have just started a side or full-time business and even for the ones with business going strong for a long time.

If you are someone who is having a minor crisis and feeling like your mind has gone numb about what to do next, there are people in MPWR Networking to help you out. Grow your network to people across the globe and find the ones who can help you.

When: Twice a month on Tuesdays

Who is it for: Businesswomen who want to connect, grow and thrive.

Cost:  £0 – £22.15 per event or £24 monthly membership

V5O

Virtual 5 O’Clock (V5O) was created during the COVID-19 pandemic by entrepreneurs, business owners, and thought leaders to recreate the sense of community lost during the pandemic. Their members, ranging from entrepreneurs to Fortune 500 executives, are at the forefront of the constantly changing business landscape and share a passion for discovering and shaping what’s “next.” V5O provides a tailored, guided approach to collaborating that ensures members make meaningful connections that lead to actionable business opportunities, long-lasting relationships, and tangible results. Unlike traditional networking communities, V5O takes a personalized approach to help members connect in a natural, fun, and productive way. 

When: Thursday Night Happy Hours at 5:00 pm EST

Who is it for: Business professionals who share a common desire to connect with others, share ideas, and discover opportunities for collaboration and mutual advancement.

Cost: $19.99, Free for members. Membership cost $99 per month but includes more events and opportunities.

SEO Office Hours

Every Friday Jo Turnbull and Michael Chidzey from Good Signals host an unofficial SEO Office Hours to help SEO proffesionals with their SEO and organic traffic challenges. While not all questions may have immediate solutions, the combined expertise aims to provide valuable insights for each problem.

The best part of SEO Office Hours is being able to join live and interact with the other guests. You can either chat to everybody or direct message.

When: Every Friday 9:30 BST

Who is it for: SEO and digital marketing proffesionals

Cost: Free to attend

Conclusion

With online networking events becoming a new norm, it’s easier than ever to find professionals who share the same vision, since you have a chance to connect with entrepreneurs anywhere in the world.

Choose which entrepreneur networking events are most suitable for you and enjoy creating your next big business opportunity.

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