Lesson 6: More angles to use the business platform

Lesson 6: More angles to use the business platform

COVID-19 response: We are giving our premium membership for free to every business out there. It is our mission to help and support SMEs always.

Lesson 6: More angles to use the business platform

May 04, 2020

Meet Kabel Net

    Kabel Net is a company just like yours that recently joined Enterprise League. 

    Kabel Net had the need to create its online payment system. It shared a business tender and got several responses. 

    Here you will understand a bit more about how Enterprise League helped them find their perfect solution and how it can help your company as well. 

    As a business platform, there are many different types of companies searching for collaboration on Enterprise League. By creating a business platform where companies from all categories and sectors appear, Enterprise League gives companies business solutions from different angles: sales, marketing, expansion, operations, networking, growth… its applications are limitless.

    Using the platform for company promotion

    Every company on the platform has its own company profiles showing crucial information about its business, products and services and goals. Companies can add many details supporting their excellence like licenses, certifications and other necessary documents like catalogues, testimonials, ebooks, surveys and so on. 

    The essence of your company profile is to sell your offerings, and deliver you business opportunities.

    The place to create strong business relationships

    Every avid business owner is constantly seeking for business growth and companies to collaborate with. Enterprise League broadens your reach and gives you wider choices of business opportunities. The wider range of companies brings you opportunities to diversify your offerings, increase your productivity whilst decreasing costs, enter new markets and expand to new regions. 

    Your company can easily go from prototype to execution of a new value offering. Simply use explore to find a company for every stage of your business. Or publish a tender in the DealRoom and compare company bids to find your best fit.

    Using it as a business expansion tool

    Companies have a simplified process of expanding their business to new regions and markets. Through the Discover and Explore sections, companies can easily identify who their customers and business partners in their targeted locations are. By actively monitoring business activities in the DealRoom, companies can find and close business deals before making their expansion investment. 

    Secure revenue streams prior to developing costs. 

    Create your company page. Discover opportunities. Seize businesses deals.

    Lesson 7: How can your company appear first in explore results?

    Ready for more? The company journey continues!
    Next lesson

    Related Resources

    Lesson 1: What is Enterprise League

    Lesson 1: What is Enterprise League

    Enterprise League brings companies together. It helps companies connect and collaborate as easily online as they do in person. It is designed to help support businesses in the way they make business collaborations, find partnerships, and close deals.

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    Lesson 1: What is Enterprise League

    Lesson 1: What is Enterprise League

    Enterprise League brings companies together. It helps companies connect and collaborate as easily online as they do in person. It is designed to help support businesses in the way they make business collaborations, find partnerships, and close deals.

    read more

    Lesson 5: Focus on what matters to you

    Lesson 5: Focus on what matters to you

    COVID-19 response: We are giving our premium membership for free to every business out there. It is our mission to help and support SMEs always.

    Lesson 5: Focus on what matters to you

    May 04, 2020

    Meet Kabel Net

      Kabel Net is a company just like yours that recently joined Enterprise League. 

      Kabel Net had the need to create its online payment system. It shared a business tender and got several responses. 

      Here you will understand a bit more about how Enterprise League helped them find their perfect solution and how it can help your company as well. 

      Searching with specific keywords

      Kabel Net needs to find a good business partner to help them with their online payment system. Companies, products and services, posts and tenders are easily searchable with our explore filters. Kabel Net simply types the keyword online payment system in the search field and Enterprise League does the rest. 

      Creating and sharing a business tender

      Kabel Net needs a software company to develop their online payment system. They write their requirements in a business tender and publish it on the platform’s DealRoom. Interested companies bid on Kabel Net’s tender with their business proposals. 

      Kabel Net browses through the received bids and chooses what company to instantly message and enquire more about their proposal. 

      Companies use business tenders to specifically state a current need and invite other companies to submit their business proposals. This is a super fast and effective way to find prospective solutions available on the market and make a well-informed decision.

      Bidding on business tenders

      Companies choose to bid on business tenders whose requirements they can meet with their value offerings. When Kabel Net identifies a business tender they can respond to with their services, Kabel Net places a bid and contacts the tender publisher with an instant message.

      Create your company page. Discover opportunities. Seize businesses deals.

      Lesson 6: More angles to use the business platform

      Ready for more? The company journey continues!
      Next lesson

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      5 Small Business Blogging Tips to Guarantee Growth

      5 Small Business Blogging Tips to Guarantee Growth

      COVID-19 response: We are giving our premium membership for free to every business out there. It is our mission to help and support SMEs always.

      5 Small Business Blogging Tips to Guarantee Growth

      May 04, 2020

      Business blogging tips to guarantee growth

      You may have heard that small business blogging is key to growing your business. In essence, this is true. Why? Providing you do it right, a good blog is a great way to keep the content on your website fresh and relevant and will ultimately drive more traffic there. 

      So, you’ll probably find yourself asking, “How do I improve my blog?”. At Punch Creative, we have a team of savvy writers and marketing experts who manage blogs for clients in a wide range of industries, including hospitality, technology and FMCG. So, we know a thing or two about the fundamentals of blog writing. 

      Here are our top small business blogging tips to grow your business, including the dos and don’ts and mistakes to avoid.

      Focus on SEO

      Do: Research relevant keywords and find out what people are searching for. According to BrightEdge research, 68% of online experiences begin with a search engine, so including buzzwords in your posts is key to getting seen. 

      In addition, if you’re impatient and want immediate results, you should go for long-tail keywords. They get less search traffic but because of their more targeted nature, their conversion rates are higher. 

      Don’t: Force keywords in when they have no right being there! It’s obvious to readers when SEO ‘experts’ are cramming words into posts to rank higher on Google and it can be extremely off-putting.

      Offer Value

      Do: Find out what your readers need and be of assistance. Google Analytics is a great tool for finding out how your readers found you. It will tell you if they found you via a Google search or if they followed a link. It’ll also tell you what they’re looking at on your site and why they left. You can use this information to provide them with what they need. 

      Don’t: Spam them by using tools which will make them feel as though their privacy has been violated. Organic is always better.  

      Take Advantage of Social Media

      Do: Use social media to increase your following. Share your posts across all your channels and if you have more than 10k followers on Instagram, start adding your blogs to your Instagram stories. Why do you have to have 10k followers to do that? Because users can automatically swipe up from the stories onto your blog if you do. If you have fewer followers than that, they can’t, and viewers will have to exit the story, click on your page and follow the link in your bio – which can be frustrating because let’s face it, we’re a generation who want things now! 

      Don’t: Try and include links on your Instagram captions, it won’t work!

      Keep It Simple

      Do: Make your writing enjoyable and easy to read. Splitting your post into subheadings is a good way to do this, as are short sentences. Good copy doesn’t mean overly long words or sentences, it should be a pleasure to read and get straight to the point. 

      Don’t: Be vague. People are reading your blog because they want to learn something new, so you need to clear with what you’re saying.

      Say Something New

      Do: Stand out. Find something that will be interesting; something your readers haven’t already read countless times. Also, stick to your niche. If your business is restoring vintage furniture, amuse your audience with interior design tips and similar. They wouldn’t want to read about food recipes.

      Don’t: Copy other blogs. It might be tempting when you first start because, believe us, we know that writing isn’t as easy as a lot of people might think it is, but it’s important to be unique and authentic. 

      We hope these tips have shed some light on what it takes to improve your own blog. Our final tip is to remember that building a great blog takes time, so make sure you put in the hours and effort and you’ll be sure to see results. 

      Amber Walsh

      Copywriter at Punch Creative

      Connect and do business with them on Enterprise League

      More must-read stories from Enterprise League:

      Create your company page. Discover opportunities. Seize businesses deals.

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      From Passion to Profit: Earn Money with Your Hobby

      From Passion to Profit: Earn Money with Your Hobby

      From Passion to Profit: Earn Money with Your Hobby

      6 min read
      turn a hobby into a business

      It’s fair to say that the digitalization has had an even bigger impact on life and work than the industrialization. Nowadays, you’re just a click away to turn a hobby into a business. The internet offers more opportunities than ever before. That being said, you can have a full-time job and still earn on the side from your hobby business. What’s great about hobbies is that we enjoy doing them, so working on your hobby business would be a lot of fun. You’d feel no obligations or have a fixed schedule.

      But how to monetize fun and how to turn your hobby into a side hustle? Namely, there are a million ways to do it but at the end of the day it all comes down to several key steps which we’ll cover in the following paragraphs. However, you should remember that competition has never been harsher and you should find a way to stand out in order to come from a passion to profit.

      When a Passion Turned into Business

      There are many examples of how a lot of people have managed to turn a hobby into a business.

      We all have heard about Craigslist but did you know that it all started with an email containing a listing of only two events?

      Also, are you familiar with Twitch? With it, people are now making thousands of dollars each month just by playing video games. Imagine a hobby that was once flagged as being unreasonable and childish now is a billion dollar industry.

      Tom’s of Maine, Harley Davidson, Darn Good Yarn, Rent the Runway, Yankee Candle – these are all a fraction of the list of hobbies turned into successful businesses.

      All these success stories show us that it is possible to go from passion to profit.

      Is There a Market for Your Hobby?

      Is there an audience for your hobby? What is the competition? Is there a place for you on the market? Is the demand big? Do you offer a solution to a problem?

      We can’t stress enough the importance of analyzing the market. Unfortunately, one of the main causes of small business failure is that there is no market need for a particular offering. Be careful when researching and don’t get blinded by your own feelings. You can create the most unique product or service but if there’s no demand for it, it’ll flop in an instant.

      Additionally, you should be careful about the competition too. An oversaturated market leaves almost no space for newcomers unless your offer is revolutionizing and solves a problem more efficiently than the already existing solutions. 

      On the other hand, competition is good because it’s what keeps innovation going and spices up the game. One thing is for sure, you can learn a great deal from analyzing your competition, just don’t get caught too much into it or you’ll lose your focus.

      Lastly, you can always test the product or service coming from your hobby business before investing in it. For instance, you can attend fairs and observe the public response. If the feedback is positive, nothing is stopping you from turning a hobby into a business. By the same token, if you offer a service, try advertising it first and see what happens. If it generates enough buzz, it might be time to create a business model around it.

      Slow but Consistent Transition from Hobby to Business

      Obviously you already have a job so take things slowly – baby steps. You still have bills to pay and going broke is out of the question.

      In the beginning, you should invest more time than money into it. Of course, having a full-time job leaves you with fewer hours on your watch than you’d like but there are ways to work around that too. If you use public transport, use the commute time to work on your side hustle; instead of aimlessly scrolling on social media, write your business plan; plug off your TV and grind; listen to podcasts to educate yourself while doing whatever. We don’t say it won’t be tiring, but in the end, it will be worth it.

      However, don’t expect your name to listen in articles about hobbies turned into successful businesses if you’re not willing to put a single dime into your business. Building a brand, advertising, production, outsourcing – these are things that all require a certain budget. If you have personal savings and you intend on using them, be extremely careful. Alternatively, you can find an investor or a partner to help you turn a hobby into a business.

      Eventually, as things start to unfold you’ll come to a certain point when you will have to quit your job and seriously devout to your baby business.

      Digital Presence

      If the first decade of the 21st century was all about the internet, you’re free to guess the second one will be too. As a matter of fact, being digitally present has become more of an essential necessity than a luxury. Yet, research shows that an overwhelming percentage of SMEs don’t have a web site, aren’t listed anywhere or don’t manage social media accounts. If there were 11 commandments, “Be online” would have been the eleventh.

      These days there’s no excuse for your passion turned into a business to not be present online:

      outsourcing has made web design and maintenance is extremely budget-friendly;

       social media is all free to use;

       networking can now be done online for free;

       finding suppliers or collaborators of any kind is just a click away;

      – search engine optimization might be time-consuming but is also inexpensive

      In other words, if you’re hobby-turned-business is not found on Google, you might as well give up on your dreams and stick to your 9-5 job.

      Sure, becoming viral is trickier than before, but with the right storytelling and marketing plan, nothing is impossible. But even so, building a brand that is consistent and has a solid base of clients, even if it is a small one, is sometimes more important than being famous on the internet for one minute.

      You Know What They Say about All Work and No Play

      Remember not to stop having fun once you turn a hobby into a business. The thing you once loved so much can easily become a burden and you’ll be as miserable as you were at your job. To put it briefly, every once in a while remind yourself why you started in the first place and stick to your true self. Don’t let the current take you deep underwater.

      A passion turned into business that lost its original glow is not much different from the rest. It’s important to keep looking at your hobby as just a hobby and not work. That way you’ll never have to work a day in your life.

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      There are only a few things that can make Mondays more likeable, and one of them definitely is our weekly series Members of EL. 

      So here we are today, presenting you Hudson Lancaster Ltd, a 100% independent energy brokerage working with large as well as small companies throughout the UK. 

      What sets them apart from the rest is their mission to educate businesses in responsible energy consumption, and help them significantly reduce costs and carbon imprint. They use a ground-breaking software that quickly compares 150 different tariffs from 30 of the UK’s top commercial energy suppliers to give you the best deal. Transparency is their trademark, and nothing can beat their ethical, fair prices 

      Read the brief, but insightful interview with their director Phillip Hudson, and don’t forget that you can be the next one published.

      Athena was born from Zeus’ head after he suffered a severe headache. How was Hudson Lancaster born?

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      With today’s experience, what advice would you give to yourself on your first day as a business owner?

      Don’t get ahead of yourself it will happen eventually but always think big and think ahead!

      Share a curious fact or an anecdote related to you as an entrepreneur or your business

      I’m obsessed with saving money on energy bills and encouraging others to reduce their carbon footprint. It’s the main reason I went into this business.

      What’s one thing about your business that you absolutely adore and makes you get up from your bed in the morning?

      I’m obsessed with saving money on energy bills and encouraging others to reduce their carbon footprint. It’s the main reason I went into this business.

      What is so special about your company that you wish more people would understand?

      We actually care, we don’t just want to make money from our customers we want to help them spend less with us by reducing their energy consumption.

      Where is your company headed? What road are you walking on?

      We’re headed for national domination by educating businesses on the importance of their energy usage.

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